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Nine Questions About the iPhone

You Were Embarrassed to Ask

óè bit.ly/9_iphone

If it's time to upgrade your old brick of a cellphone, but you're worried about what fancy new smartphone is going to be right for you, this piece from Buzzfeed may help. Even if you've been reluctant to get on the smartphone bandwagon, it isn't too late to late to upgrade. Sure, there will be a shiny new iPhone in stores shortly, but there are also brands like Google, Samsung, Windows and even BlackBerry vying for your hard-earned dollars. Is the iPhone right for you or should you take a long, hard look at what the competition has to offer?

New Arcade Fire Videos

óè justareflektor.com

óè bit.ly/reflektor1

IN the lead-up to the most anticipated rock album of the year, Montreal's Arcade Fire has been using mysterious graffiti in cities around the world to build intrigue around its release and has been tight-lipped about the time in the studio they spent with LCD Soundsystem's James Murphy.

The group recently released two video projects for the first single, Reflektor. The first is a more traditional, beautifully shot clip by Anton Corbijn; the second is an interactive online experience created by director Vincent Morisset. The interactive short film can be synced between your computer and smartphone allowing users to control and manipulate parts of the video.

This is the second time the band has embraced emerging technology to promote its album and single. Previously, the Montreal outfit used Google Street technology in its online project called thewildernessdowntown.com for the single We Used to Wait and for Sprawl II, which allowed viewers to direct scenes by using a webcam or mouse. Reflektor arrives Oct. 29 via Merge Records.

Anthony Augustine is a freelance music, technology and pop culture writer who spends way too much time in front of a computer. Got a site you think he should see? Email him at anthony.siteunseen@gmail.com or follow him at twitter.com/anthonya.

Republished from the Winnipeg Free Press print edition September 19, 2013 C16

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