Winnipeg Free Press - PRINT EDITION

Face the cold, hard facts

Soothing strategies give your skin a fighting chance against the long, dry winter

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I am trying hard not to complain week after week about the weather and how it is putting a major damper on my style savviness -- but it's just impossible.

I think I speak for all of us when I say enough with the biting cold and blustering winds already -- I want to start wearing my cute spring trenches and something other than Sorels outside.

But enough on the kind of damage the cold temperatures are doing to my sense of style, let's also not forget what it's doing to our natural beauty -- our faces.

All this polar vortex air is not good for the delicate skin on our faces -- it ends up either chapped, frost-bitten, and saddest of all, a little lacklustre.

So instead of writing about yet another way to stay desperately fashionable in this depressingly horrible winter I thought it would be fun to devote this column to the beauty side of the industry with some great tips and tricks to supple skin in the winter from the lovely ladies at Merle Norman Winnipeg.

According to the experts, the No. 1 way to rehydrate your skin is to replace surface oil and water balance while reinforcing the skin's natural moisture barrier by following a few simple tips.

 

Invest in a good hydrating cleanser and toner for maximum moisture absorption.

Not all cleansers and toners are alike -- ones with a high alcohol content will actually dry the skin out more.

Use facial products with emollients.

These are moisturizing agents such as glycerin and silicone designed to reinforce the skin's natural moisture barrier.

Exfoliate daily to get rid of the dull layers of dead, and sometimes itchy, skin.

You might think the answer to getting rid of flakiness is though constant moisturizing but I am told that is not the case. Flakiness is a sign of surface dead skin cells and no amount of moisturizer will make them disappear. Experts say the only way to remove flakes is through daily, gentle exfoliation.

Use a booster hydrator daily before moisturizing.

This is kinda like a special serum that you apply after toning to optimize hydration and water retention in skin.

Moisturize daily with a hydrating SPF cream.

Gone are the days of the thick and heavy cold creams. Today's moisturizers are lightweight and require just a tad to do the job.

 

Got a suggestion for a future column or a fashion trend worth following?

Email Connie Tamoto at connietamotofashion.com.

Republished from the Winnipeg Free Press print edition March 8, 2014 D17

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