Winnipeg Free Press - ONLINE EDITION
Hip-hop radio station debuts today
Miss Melissa and J-Boogie AKA Melissa Spence and Butch Sunglao host the radio program Rise Up at the launch of Winnipeg's only Urban/Hip-Hop radio station STREETZ 104-7 Monday morning. (WAYNE.GLOWACKI@FREEPRESS.MB.CA)
WINNIPEG - It's time to get your Hip Hop on.
Winnipeggers will have a new place to go on the FM dial with Monday's launch of Streetz 104.7.
The station will offer Aboriginal Hip Hop/urban music with a 40 per cent commitment to aboriginal content.
"It's been a crazy morning. It's great to see the announcers and watch their faces light up," said CEO David McLeod. "Our DJ J-Boogie has had 70 hits on his Facebook page. It's constant and immediate feedback."
The morning show, Rise Up, will be hosted by Miss Melissa and J-Boogie while Sadie holds down the afternoon slot and Elie drives The Ride each night.
Winnipeg Jules will deliver the issues that matter to Winnipeg youth with The Word while Josh hosts the All Night Party each weekend.
DJ Jeremy Harper will broadcast in his Native tongue, Oji Cree.
McLeod says there's a huge appetite for ubran music among Winnipeg's aboriginal youth.
"When we did our research, we had a number of focus groups and Hip Hop/urban music is clearly the choice among young aboriginal people," said McLeod. "We pride ourselves on being local, Canadian and aboriginal. There's a trend all over the world and Streetz recognizes that. As far as we know, Streetz is the only station in Canada of this kind. We're very excited. There were some naysayers early on when we started talking about this station and we think we're going to prove them wrong."
History
Updated on Monday, December 14, 2009 at 9:15 AM CST:
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