MTS is partnering with the Accurate Technology Group (ATG) to get its foot in the door with a majority of the new-home construction market in Winnipeg and the surrounding communities.
MTS is building fibre-optic cable into the home networks in the areas of the city where new homes are being constructed and ATG already provides home audio, video, whole-home automation, security and structured cabling to more than 75 per cent of new homes built in Winnipeg.
The partnership means ATG can offer fully installed and ready-to-connect in-home audio visual, entertainment and home security with an easy connect to MTS's services.
ATG is a 25-year-old company that has been doing business with some of the big homebuilders and several of the custom builders for many years.
"We're very excited about this partnership," said Elizabeth Rosenberg, ATG's vice-president of operations. "We do more than structured wiring. MTS is running fibre to the home in the new-home areas. This will allow all kinds of future opportunities for home automation."
The partnership does not mean new-home purchasers must subscribe to MTS telephone, Internet and television services. But MTS president Kelvin Shepherd said it's a good way to make it easier for new customers to sign up.
"It seems to us a partner like ATG in that space would be a huge benefit for our customers to have a single stop for service to the new home," Shepherd said. "Obviously we think it will drive new business for us as well."
What it means is a new homebuyer can work with ATG to have wiring infrastructure to meet their needs and if they want the MTS suite of services they can have it all ready to plug in when the customer wants it.
Rosenberg said the enhanced fibre-optics system makes it possible to do even more home automation and those kinds of services are no longer limited to high-end new homebuyers.
Both said the exclusive arrangement between the two will be good business for both companies.