Winnipeg Free Press - PRINT EDITION

Starbucks to break out the bubbly

  • Print

NEW YORK -- Starbucks has filed a trademark application for the term "Fizzio" as it continues its test of carbonated drinks.

The Seattle-based coffee company says in the filing with the U.S. Patent and Trademark Office the name would be for beverage-making machines, as well as a variety of drinks, including soft drinks.

Zack Hutson, a spokesman for Starbucks, said Wednesday the filing is related to the company's test of sodas in Atlanta and Austin, which started in June. Starbucks Corp. has been testing three flavours at the locations -- Lemon Ale, Original Ginger Ale and Spiced Root Beer. It is also giving customers the option to carbonate other drinks, such as iced tea and iced coffee, at no extra charge.

"So far the response from customers in the test markets has been positive," Hutson said.

The soda tests mark the latest move by Starbucks to expand beyond coffee. The company is also looking to move into the fast-growing premium juice category with its Evolution Fresh juices. It also recently acquired a chain of tea shops called Teavana, saying tea represents a big growth opportunity.

 

-- The Associated Press

Republished from the Winnipeg Free Press print edition September 26, 2013 B6

Fact Check

Fact Check

Have you found an error, or know of something we’ve missed in one of our stories?
Please use the form below and let us know.

* Required
  • Please post the headline of the story or the title of the video with the error.

  • Please post exactly what was wrong with the story.

  • Please indicate your source for the correct information.

  • Yes

    No

  • This will only be used to contact you if we have a question about your submission, it will not be used to identify you or be published.

  • Cancel

Having problems with the form?

Contact Us Directly
  • Print

You can comment on most stories on winnipegfreepress.com. You can also agree or disagree with other comments. All you need to do is be a Winnipeg Free Press print or e-edition subscriber to join the conversation and give your feedback.

You can comment on most stories on winnipegfreepress.com. You can also agree or disagree with other comments. All you need to do is be a Winnipeg Free Press print or e-edition subscriber to join the conversation and give your feedback.

Have Your Say

New to commenting? Check out our Frequently Asked Questions.

Have Your Say

Comments are open to Winnipeg Free Press print or e-edition subscribers only. why?

Have Your Say

Comments are open to Winnipeg Free Press Subscribers only. why?

The Winnipeg Free Press does not necessarily endorse any of the views posted. By submitting your comment, you agree to our Terms and Conditions. These terms were revised effective April 16, 2010.

letters

Make text: Larger | Smaller

LATEST VIDEO

Key of Bart: Fifty Ways To Punt Your Premier

View more like this

Photo Store Gallery

  • A female Mallard duck leads a group of duckings on a morning swim through the reflections in the Assiniboine River at The Forks Monday.     (WAYNE GLOWACKI/WINNIPEG FREE PRESS) Winnipeg Free Press  June 18 2012
  • Carolyn Kavanagh(10) had this large dragonfly land on her while spending time at Winnetka Lake, Ontario. photo by Andrea Kavanagh (mom0 show us your summer winnipeg free press

View More Gallery Photos

Poll

Are you in favour of the Harper government's new 'family tax cut'?

View Results

View Related Story

Ads by Google