Winnipeg Free Press - PRINT EDITION

20 million reasons to love Winnipeg

For the first time in United Way history, the campaign goal for 2012 is to break the $20-million barrier.

"And we're counting on more Winnipeggers than ever to make that happen," campaign chairman Doug Finkbeiner said. "I have a sense that people may see us achieving our goals every year and feel perhaps we're doing fine without their help. On the contrary, we need everybody to do what they can for our community and the people who live here. If you love Winnipeg, a great way to show it is by supporting United Way of Winnipeg."

Friday's announcement was part of a launch that attracted 1,200 volunteers to Red River College's Stevenson Campus for the Plane Pull event, where 49 teams made up from workplaces throughout the city pulled together to drag a 727 and DC-10 across six metres of tarmac.

While the official kickoff was Friday, the campaign has already raised more than $7.7 million -- or 38 per cent of the goal.

Also, for the first time, teams competing in the plane pull raised pledges surpassing $11,000.

"Each of us can make a difference," Finkbeiner said. "And all of us can make real and lasting change in Winnipeg possible when we pull together and combine our actions and contributions. United Way of Winnipeg exists specifically for that purpose -- it was created by Winnipeggers for Winnipeggers."

For more information, contact www.unitedwaywinnipeg.ca .

Republished from the Winnipeg Free Press print edition September 22, 2012 B2

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