Winnipeg Free Press - ONLINE EDITION
Election ad watch
Perusing the ads released by the NDP, PCs and Liberals so far in this campaign one realizes something.
It’s entirely possible whomever is behind the NDP and PC ads may have gone to the same school for political ad making.
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Check out the two ads below.
While they’re certainly not identical they have a lot of similar features using ordinary Manitobans, their name and their position, as a way to show they have broad support from smart and influential people in their corners.
It’s an interesting strategy. The Tory ad is focusing on their need to prove to people just because you voted NDP last time doesn’t mean you can’t vote Tory this time.
The NDP ad is specific to crime and they are using people who should know what it takes to deal with it – a cop, a social worker, a teacher.
Interesting that they are so similar though. Do they cancel each other out? Which one do you think is more effective?
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About Mia Rabson
Mia Rabson is a born and bred Winnipegger whose interest in politics seemed clear when she dressed up as Prime Minister Brian Mulroney for Halloween in the 7th grade.
Her interest in writing was no surprise to her parents, who learned early in Mia’s life that no piece of blank paper — or wall, for that matter — was safe in her hands.
She holds an honours BA in English from Queen’s University, a master’s degree in journalism from the University of Western Ontario, and has completed a political journalism fellowship in Washington, D.C. with the Washington Centre for Politics and Journalism.
Prior to working for the Winnipeg Free Press, Mia briefly worked for the Detroit News in the paper’s Washington bureau.
Mia joined the Free Press team in February 2001, and in April 2001 was appointed to the Manitoba legislature bureau. In December 2004, she was appointed bureau chief at the legislature. She became the newspaper’s parliamentary bureau chief/national reporter in Ottawa in January 2008.
In 2008 she was nominated for a Michener Award with a team of reporters from the Free Press for its coverage of the province’s child welfare system.
She counts reliving the invasion at Dieppe, France, with veterans of the failed Second World War expedition and overcoming her fear of heights to touch the Golden Boy statue atop the Legislative Building among her favourite experiences as a reporter.
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