Winnipeg Free Press - ONLINE EDITION

Players Cup, True North join forces for annual PGA Tour event

  • Print

The Players Cup and the Winnipeg Jets True North Foundation have entered into a three-year agreement for the NHL team’s charitable foundation to become the primary beneficiary of the annual PGA Tour Canada event.

The Players Cup will be played July 18-21 at Pine Ridge Golf Club as one of eight tournaments in the first season of the PGA Tour’s official involvement and rebranding of the Canadian circuit.

"As a stand-alone entity, we only have so much reach," said tournament executive director Ryan Hart, president of the local marketing firm MF1.

The Players Cup, since 2010, has donated $275,000 to local charities.

Now in the family of the PGA Tour — which has raised $1.85 billion for charities among all of its tours — the event on the new PGA Tour Canada was a perfect fit for True North.

"First of all, the PGA Tour brand is extremely powerful and has a ton of equity in it," said True North chairman Mark Chipman at a press conference today. "So just the association with it gives profile to our foundation and what we’re doing.

"The demands on our foundation seem to be ever-increasing. The programming we’ve developed continues to grow. So higher profile for our foundation allows us to raise more dollars and do more programming and that’s great."

This summer’s Players Cup will include the Tuesday Celebrity Pro-Am. Committed to participating are Jets defenceman Zach Bogosian, Chicago Blackhawks captain Jonathan Toews and former Stanley Cup winner and current Jets radio analyst Shane Hnidy.

The fundraising associated with the event will begin in earnest shortly with a "The Players Cup Ultimate Sports Raffle."

Tickets will be $50 and include a weekly pass to the Players Cup. The raffle prizes include a trip to the 2014 Masters, a suite for a 2013-14 Jets regular-season game, corporate membership for four at Pine Ridge, 2013 Winnipeg Blue Bombers season tickets and 2014 Winnipeg Goldeyes season tickets.

tim.campbell@freepress.mb.ca

 

Fact Check

Fact Check

Have you found an error, or know of something we’ve missed in one of our stories?
Please use the form below and let us know.

* Required
  • Please post the headline of the story or the title of the video with the error.

  • Please post exactly what was wrong with the story.

  • Please indicate your source for the correct information.

  • Yes

    No

  • This will only be used to contact you if we have a question about your submission, it will not be used to identify you or be published.

  • Cancel

Having problems with the form?

Contact Us Directly
  • Print

You can comment on most stories on winnipegfreepress.com. You can also agree or disagree with other comments. All you need to do is be a Winnipeg Free Press print or e-edition subscriber to join the conversation and give your feedback.

You can comment on most stories on winnipegfreepress.com. You can also agree or disagree with other comments. All you need to do is be a Winnipeg Free Press print or e-edition subscriber to join the conversation and give your feedback.

Have Your Say

New to commenting? Check out our Frequently Asked Questions.

Have Your Say

Comments are open to Winnipeg Free Press print or e-edition subscribers only. why?

Have Your Say

Comments are open to Winnipeg Free Press Subscribers only. why?

The Winnipeg Free Press does not necessarily endorse any of the views posted. By submitting your comment, you agree to our Terms and Conditions. These terms were revised effective April 16, 2010.

letters

Make text: Larger | Smaller

LATEST VIDEO

Maurice Leggett on his three interceptions vs. Alouettes

View more like this

Photo Store Gallery

  • Marc Gallant / Winnipeg Free Press. Local- Weather standup. Sundog. Refraction of light through ice crystals which caused both the sun dog and and fog along McPhillips Road early Wednesday morning. 071205.
  • A water lily in full bloom is reflected in the pond at the Leo Mol Sculpture Garden Tuesday afternoon. Standup photo. Sept 11,  2012 (Ruth Bonneville/Winnipeg Free Press)

View More Gallery Photos

Poll

How many wins do you think the Bombers will finish with this season?

View Results

View Related Story

Ads by Google