Winnipeg Free Press - ONLINE EDITION

Sports leaders pleased with buzz in Winnipeg market

  • Print

Sports organizations in this town -- namely, the Blue Bombers, Goldeyes and organizers of events like the Canadian Tour’s Players’ Cup golf tournament – are finding the disposable income of fans and advertising dollars available have not shrunk with the triumphant return of the Winnipeg Jets.

In fact, it could be said business is growing.

That was the consensus at a sports marketing/advertising luncheon today at the Convention Centre sponsored by the Advertising Association of Winnipeg that featured Jets’ co-owner Mark Chipman, Bombers vice-president of marketing Jerry Maslowsky, Goldeyes marketing director Dan Chase, Ryan Hart of the Players’ Cup and Mark Maheu, head of TSN Sports Radio Winnipeg.

"We keep talking about the buzz that’s in this city and the energy we have," said Chase. "It’s a real thing. "The bottom line is our city is moving in a great direction. It’s good for all of us: sports, arts... everything."

The Goldeyes enjoyed the latest in a string of successful summers at the ball park this year while the Bombers, who are moving into a new facility this year, played to eight sellouts and 98 per cent capacity in 2011. The Canadian Tour event was also an unqualified success.

What the past few months has taught all involved is that the sports teams in this town can not only co-exist, but thrive.

"It’s the brand that people really feel connected with," said Maslowsky. "In football, in all sports, the players change. They come and they go. But the brand itself is what is important to the community."

Ed.tait@freepress.mb.ca

Twitter: @WFPEdTait

History

Updated on Friday, January 13, 2012 at 5:22 PM CST: Updated from afternoon convention.

6:52 PM: Clarified Jerry Maslowsky's title

Fact Check

Fact Check

Have you found an error, or know of something we’ve missed in one of our stories?
Please use the form below and let us know.

* Required
  • Please post the headline of the story or the title of the video with the error.

  • Please post exactly what was wrong with the story.

  • Please indicate your source for the correct information.

  • Yes

    No

  • This will only be used to contact you if we have a question about your submission, it will not be used to identify you or be published.

  • Cancel

Having problems with the form?

Contact Us Directly
  • Print

You can comment on most stories on winnipegfreepress.com. You can also agree or disagree with other comments. All you need to do is be a Winnipeg Free Press print or e-edition subscriber to join the conversation and give your feedback.

You can comment on most stories on winnipegfreepress.com. You can also agree or disagree with other comments. All you need to do is be a Winnipeg Free Press print or e-edition subscriber to join the conversation and give your feedback.

Have Your Say

New to commenting? Check out our Frequently Asked Questions.

Have Your Say

Comments are open to Winnipeg Free Press print or e-edition subscribers only. why?

Have Your Say

Comments are open to Winnipeg Free Press Subscribers only. why?

The Winnipeg Free Press does not necessarily endorse any of the views posted. By submitting your comment, you agree to our Terms and Conditions. These terms were revised effective April 16, 2010.

letters

Make text: Larger | Smaller

LATEST VIDEO

Bowman talks "job number one" in News Café interview

View more like this

Photo Store Gallery

  • Marc Gallant / Winnipeg Free Press. Local- Deer in Canola field near Elma, Manitoba. 060706.
  • A baby Red Panda in her area at the Zoo. International Red Panda Day is Saturday September 15th and the Assiniboine Park Zoo will be celebrating in a big way! The Zoo is home to three red pandas - Rufus, Rouge and their cub who was born on June 30 of this year. The female cub has yet to be named and the Assiniboine Park Zoo is asking the community to help. September 14, 2012  BORIS MINKEVICH / WINNIPEG FREE PRESS

View More Gallery Photos

Poll

Who has been the biggest disappointment on the Jets to start the season?

View Results

View Related Story

Ads by Google