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Salvation Army introduces touchless tech for safer donating at kettles

John Longhurst By: John Longhurst
Posted: 6:19 AM CST Tuesday, Nov. 16, 2021
Last Modified: 6:24 AM CST Tuesday, Nov. 16, 2021 | Updates

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</p><p>The Salvation Army is using trying something new this year – touchless giving – allowing donors to tap their credit cards after they choose an amount they wish to give. (AP Photo/Elaine Thompson, File)</p>

The Salvation Army is using trying something new this year – touchless giving – allowing donors to tap their credit cards after they choose an amount they wish to give. (AP Photo/Elaine Thompson, File)

MANITOBANS who want to donate to the Salvation Army kettle campaign have a new option — they can “tiptap.”

Hey there, time traveller!
This article was published 16/11/2021 (181 days ago), so information in it may no longer be current.

MANITOBANS who want to donate to the Salvation Army kettle campaign have a new option — they can "tiptap."

"It’s a way to limit contact and make giving as safe as possible during the pandemic," said Blair Malazdrewich, a spokesman for the Salvation Army Prairie division.

Sally Ann’s kettle campaign now has tiptap.</p>

Sally Ann’s kettle campaign now has tiptap.

Through touchless giving, donors can choose an amount they want to give — $5, $10 or $20 — then tap their credit cards, he said.

"It’s a cool thing," he said. "Just tap and it automatically makes your donation."

A big challenge for the organization is once again finding enough volunteers to accompany the kettles.

"We always need more volunteers," Malazdrewich said, noting the pandemic has made it tougher to find people.

It has also been a challenge to get the word out in the city’s five Salvation Army churches, which have had limited gatherings due to public-health restrictions.

"We are really pushing out the word on social media," he said, adding that people don’t have to be Salvation Army members to volunteer at the kettles. "Anyone is welcome."

All volunteers have to be fully vaccinated to serve at kettle locations. "We want to add to the safety for people who want to donate," he said.

The target for this year’s campaign, which launched last week, is $350,000 in Winnipeg, and $2 million across the division, which includes Manitoba, Saskatchewan and northwest Ontario.

Last year, the charity raised almost $200,000 in Winnipeg and nearly $1.3 million in the division.

The organization hopes to raise $20 million nationally.

The Free Press is committed to covering faith in Manitoba. If you appreciate that coverage, help us do more! Your contribution of $10, $25 or more will allow us to deepen our reporting about faith in the province. Thanks! BECOME A FAITH JOURNALISM SUPPORTER Click here to learn more about the project.

Money raised in the division stays here, Malazdrewich said, and will be used for programs which provide shelter, meals, education and other services for vulnerable people.

"It’s our biggest fundraiser of the year," he said, noting kettles can be found in malls and stores throughout the province.

The campaign is doubly important this year, due to the increased need from the pandemic and rising costs for things such as PPE and sanitizers and other cleaning equipment and items.

"It’s been a tough year for many," Malazdrewich said. "But we know Manitobans will come through for us."

People who want to volunteer at a kettle can do so by calling the Army at 204-975-1033. Donations can also be made online at www.salvationarmy.ca/prairie.

faith@freepress.mb.ca

John Longhurst

John Longhurst
Faith reporter

John Longhurst has been writing for Winnipeg's faith pages since 2003. He also writes for Religion News Service in the U.S., and blogs about the media, marketing and communications at Making the News.

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The Free Press acknowledges the financial support it receives from members of the city’s faith community, which makes our coverage of religion possible.

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Updated on Tuesday, November 16, 2021 at 6:24 AM CST: Adds photo

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