Asper team wins planning contest
Foursome develops life-saving app for mobile paramedics
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Hey there, time traveller!
This article was published 01/02/2017 (2189 days ago), so information in it may no longer be current.
A four-person undergraduate team from the Asper School of Business has won a prestigious business-plan competition at the University of New Brunswick in Fredericton as well as the people’s choice award that bested graduate student teams.
The team of fourth-year students Joshua Zaporzan, Marlee McMillan and Derek Solman, with third-year student Evgeny Gotfrid, won $6,000 in prizes for its business plan for the mobile app MedicHero. Maybe even more significantly, the four may have the basis for a new business enterprise in the future.
Stuart Henrickson, executive director for entrepreneurship at the Asper Centre’s Stu Clark Centre for Entrepreneurship at the University of Manitoba, said he hand-picked the group he believed was up to the challenge, even though undergrad teams do not normally travel to such events.
“In my opinion, it was one of the best presentations I’ve seen,” he said. “They did a fantastic job.”
“It was a very intense experience,” team member McMillan said, “but very valuable and a lot of fun.”
“There was a lot of late nights, but we were quite confident in our abilities,” added Zaporzan.
MedicHero is an app for paramedics that can allow them to reassess patients in emergency situations, much quicker and more accurately than they can otherwise.
The app was developed by the Winnipeg mobile app development company, Consultica. Luc Bohunicky, an Asper School grad, is the director of business development at Consultica.
He co-operated with the school by getting both the undergraduate business plan and a graduate student team to develop strategies and take the app to market.
“We want to build a health-care technology company,” Bohunicky said. “From one perspective, working with the students was free labour. From another perspective, it is another perspective.”
He said there was a lot of value for Consultica in figuring out the value proposition and the product road map.
Bohunicky and the students are continuing to talk to each other with the hopes that they will both be able to work together to scale the technology and bring it into wide use in the marketplace.
Martin Cash has been writing a column and business news at the Free Press since 1989. Over those years he’s written through a number of business cycles and the rise and fall (and rise) in fortunes of many local businesses.