The crust’s a must For newcomer pizza purveyors, it’s all about crafting solid foundations — in more ways than one

A recent poll conducted by an Internet-based market-research firm determined that close to 20 per cent of people eschew their leftover pizza crust.

Read this article for free:


or

Already have an account? Log in here »

To continue reading, please subscribe:

Subscribe and receive a limited-edition Free Press branded hat or tote.

Digital Subscription

One year of digital access for only $205*

  • Enjoy unlimited reading on winnipegfreepress.com
  • Read the E-Edition, our digital replica newspaper
  • Access News Break, our award-winning app
  • Play interactive puzzles

*First annual payment billed as $205.00 + GST for one year. This annual subscription will automatically renew at $233.00 + GST every 52 weeks (10% off the regular annual price of $259.35). Offer available to new and qualified returning subscribers only. Cancel any time.

To continue reading, please subscribe:

Add Free Press access to your Brandon Sun subscription for only an additional

$1 for the first 4 weeks*

  • Enjoy unlimited reading on winnipegfreepress.com
  • Read the E-Edition, our digital replica newspaper
  • Access News Break, our award-winning app
  • Play interactive puzzles
Start now

*Your next Brandon Sun subscription payment will increase by $1.00 and you will be charged $17.95 plus GST for four weeks. After four weeks, your payment will increase to $24.95 plus GST every four weeks.

A recent poll conducted by an Internet-based market-research firm determined that close to 20 per cent of people eschew their leftover pizza crust.

Some argued that the residual crust lacks flavour. Others submitted that it’s too hard or crunchy to enjoy sans toppings. Given that information, what are we to make of Crusty Craft Pizza, a five-month-old takeout spot whose owners are so confident in their European-style pizza crust that they’ve chosen to highlight it in their business moniker?

Whenever somebody informs them they don’t like pizza crust, their response is, well, they haven’t tried theirs, says Oleksii Samokvhal, who together with his wife, Iryna Mehedyn, opened Crusty Craft Pizza in early April, at 1311 Day St. in Transcona.

MIKAELA MACKENZIE / FREE PRESS
                                The crust is so vital to their pizza that owners Oleksii Samokhval and Iryna Mehedyn make it a point of pride in their company’s name.

MIKAELA MACKENZIE / FREE PRESS

The crust is so vital to their pizza that owners Oleksii Samokhval and Iryna Mehedyn make it a point of pride in their company’s name.

“It’s thin in the middle, with raised edges we hand-form ourselves,” says Mehedyn, a native of Ukraine who, like her Kyiv-born husband, relocated to Winnipeg to escape the conflict in their home country.

“At some of the bigger (pizza) chains, I wouldn’t want to eat their crust, either, but ours is more bread-like — you can practically have it on its own,” adds Samokvhal. “And because it’s so different from what you typically see in Winnipeg, we thought why not put ‘crust’ in our name?”

Samokvhal was working as a lawyer in Kyiv, when Russia invaded Ukraine in February 2022. The then 22-year-old moved to Winnipeg in the fall of that year and met Mehedyn a few weeks later. They were staying at the same Polo Park-area hotel, he explains, and one afternoon, during a meet-and-greet session with other Ukrainian refugees, he was relieved to hear her announce, “My name is Iryna, I’m from Ternopil and I’m turning 19 years old.”

“Of course I thought she was pretty, but I also thought she looked kind of young. So when she said her age I was like, great, in that case maybe I could ask her out,” he says, reaching for her hand.

The two ended up hitting it off. They continued to date after departing the hotel — she to a residence on Keenleyside Street where she lived with her mother, brother and sister, and he to a place in North Kildonan. Samokvhal’s original plan was to continue his law career. He discovered it would be a lengthy process if he wanted to practise in Canada, however, so in order to make ends meet, he caught on as an Uber driver.

Meanwhile, Mehedyn successfully applied at a St. Vital daycare centre, a job she held onto until they welcomed a daughter, Maia, in December 2024, by which juncture they’d purchased a home in Transcona’s Devonshire Park neighbourhood.

MIKAELA MACKENZIE / FREE PRESS
                                Both Samokvhal and Mehedyn (pictured) share a love of cooking, with pizza made from scratch one of their specialties.

MIKAELA MACKENZIE / FREE PRESS

Both Samokvhal and Mehedyn (pictured) share a love of cooking, with pizza made from scratch one of their specialties.

In April 2025, Mehedyn began dieting in order to lose weight gained during her pregnancy. Samokvhal admits to having put on a few pounds, as well, and he supported his wife by following suit. By the six-week mark, they’d collectively shed close to 40 pounds, an accomplishment they mutually agreed was deserving of a “cheat” reward.

One of the many things Samokvhal and Mehedyn have in common is a love of cooking. Pizza made from scratch had long been one of their specialties and that’s precisely what they prepared to toast their combined weight loss.

“We did it on the barbecue using a stone and it turned out so well, we invited some friends and family members over a week later, to have it again,” Samokvhal says. “Everybody was saying the same thing: how our pizza was better than most restaurants, and that we should be selling it. Iryna and I discussed it, deciding if pizza was something we actually wanted to do, we should probably learn from the best.”

Around this time last year, they caught a flight to Naples, Italy, where Mehedyn’s aunt had been living since the early 2000s. They spent four weeks in the southern Italian city meeting restaurant owners and studying the ins and outs of Neapolitan pizza: from dough fermentation to manual stretching to baking times.

The experience was definitely memorable, Mehedyn says with a chuckle. She recalls the two of them endlessly posing questions in Ukrainian, which her aunt translated to Italian, to pose to individual pizzaiolos on their behalf. Her aunt then translated the answers back to them, which they’d jot down before firing off yet another query.

MIKAELA MACKENZIE / FREE PRESS
                                A four cheese pizza comes out of the oven at Crusty Craft Pizza.

MIKAELA MACKENZIE / FREE PRESS

A four cheese pizza comes out of the oven at Crusty Craft Pizza.

It took some doing upon their return to Winnipeg, but the couple ultimately found a location for their fledgling venture — a for-sale pizza joint on Day Street, a mere six-minute drive from their front door. (Samokvhal credits a pair of fellow Ukrainians, the husband-and-wife team behind the Exchange District sushi restaurant Ocean Bites, for guiding him and his wife through the business-plan phase, and assisting them with acquiring the necessary permits.)

They received the keys in February of this year, and spent the following two months renovating the space. If they weren’t painting walls or erecting shelves, they were devising a menu wholly focused on European-style pies boasting fresh mozzarella cheese, as well as premium toppings such as prosciutto cotto, Calabrese salami and smoked salmon.

“I’m not going to lie. We got a few complaints early on from people calling for a basic pepperoni pizza, which we don’t offer,” says Mehedyn, a “huge” fan of the reality cooking show, Masterchef Ukraine, which has been airing since 2011.

“Or perogy pizza, like you see somewhere like Boston Pizza,” Samokvhal interjects. “I guess because we’re Ukrainian they thought that’s something we’d have, only I explained even in Kyiv there is no such thing. That’s purely a Canadian invention.” (They do have a “tropical” pie on the menu, except their rendition replaces ham with roasted chicken, and features Alfredo sauce along with the requisite pineapple.)

Crusty Craft Pizza, which also serves wings, salads and soups, currently has a staff of 10, all of whom are Ukrainian refugees. The same as the owners, everybody has family members living in Ukraine, and they follow events in their homeland with trepidation.

MIKAELA MACKENZIE / FREE PRESS
                                A four cheese pizza is cut into pieces at Crusty Craft Pizza.

MIKAELA MACKENZIE / FREE PRESS

A four cheese pizza is cut into pieces at Crusty Craft Pizza.

“Personally, my parents are still in Kyiv — I probably talk to them five times a week — but what they keep telling me is they want to stay,” Samokvhal says. “Iryna has cousins there, too, and we think about them all the time, praying that they’re doing as well as can be expected, given the circumstances.”

In regard to themselves, they concur that they couldn’t be happier building a new life together in Canada.

“For Ukrainians, Canada is the best place to be other than home,” Samokvhal says, flashing his left sleeve to show off a red maple leaf affixed to his white Mondetta pullover. “In Germany, you will never be German. In Poland, you will never be Polish. But in Canada, you can definitely be Canadian.”

Finally, they smile when asked if they can believe their luck, given the fact it’s highly unlikely they would have met one another — Ternopil is roughly 400 kilometres west of Kyiv — if they’d remained in Ukraine.

“There’s a saying back home called dolia, which basically means if something is meant to be, it’s going to happen,” Mehedyn says, spelling the word out with a pen on a piece of scrap paper. “So to answer your question, we firmly believe it’s fate — dolia — that brought us together here in Winnipeg.”

MIKAELA MACKENZIE / FREE PRESS
                                A four-cheese pizza is one of Crusty Craft’s staples.

MIKAELA MACKENZIE / FREE PRESS

A four-cheese pizza is one of Crusty Craft’s staples.

(Crusty Craft Pizza is open from 11 a.m. to 11 p.m., Tuesday to Sunday.)

david.sanderson@freepress.mb.ca

David Sanderson

Dave Sanderson was born in Regina but please, don’t hold that against him.

Our newsroom depends on a growing audience of readers to power our journalism. If you are not a paid reader, please consider becoming a subscriber.

Our newsroom depends on its audience of readers to power our journalism. Thank you for your support.

Report Error Submit a Tip

More Stories

Artist’s inspired work brings Red River Métis story back to Portage and Main

Conrad Sweatman 8 minute read Preview

Artist’s inspired work brings Red River Métis story back to Portage and Main

Conrad Sweatman 8 minute read Updated: Yesterday at 2:47 PM CDT

Jennine Krauchi calls them the “grandmothers.” “They speak to you very silently. You never hear a word, but they speak,” Krauchi says, referring to the antique pieces of Métis needlework she’s carefully studied for years. But there are few precedents for her latest art project: a 85-foot-wide by 32-foot-high chain curtain of Métis needlework that drapes over the historic Bank of Montreal’s neoclassical facade.

Read
Updated: Yesterday at 2:47 PM CDT

City rapped for taking five days to remove animal carcass

Morgan Modjeski 2 minute read Thursday, Sep. 10, 2026

A Winnipeg resident said she’s upset it took the city five days to retrieve a dead fawn from her yard after she reported it to 311.

Amy Gelhorn said she and her family noticed the animal carcass in her garden on Saturday. She called 311 and was told it would be picked up after the long weekend.

“It was removed this afternoon,” the north River Heights resident said Thursday. “So it took six days to remove it and we had to basically phone every day.”

She said neighbours on both sides of her house told her they saw the animal acting strangely on Friday and reported their concerns to 311. It’s believed the animal died overnight. As the days dragged on, the body continued to rot.

Education minister’s reasons for revoking teacher’s licence ‘not good enough,’ judge decides

Maggie Macintosh 5 minute read Preview

Education minister’s reasons for revoking teacher’s licence ‘not good enough,’ judge decides

Maggie Macintosh 5 minute read Updated: Yesterday at 9:14 AM CDT

A Manitoba judge has rejected the education minister’s decision to end a teacher’s career because he repeatedly messaged with a 13-year-old girl on social media.

Read
Updated: Yesterday at 9:14 AM CDT

Fallis’s comic thriller infiltrates book club

Ben Sigurdson 3 minute read Preview

Fallis’s comic thriller infiltrates book club

Ben Sigurdson 3 minute read 6:00 AM CDT

The Free Press Book Club and McNally Robinson Booksellers are pleased to welcome Toronto author Terry Fallis to the next virtual meeting on Tuesday, September 29 at 7 p.m. to read from and discuss his novel The Marionette.

Fallis, a former lawyer, bureaucrat and political consultant, is the author of 10 bestselling novels and the two-time winner of the Stephen Leacock Medal for Humour (in 2015 for No Relation and in 2008 for The Best Laid Plans, which also won CBC’s Canada Reads in 2011).

His 11th novel, An End In Itself, will be published in November by McClelland & Stewart, who also published The Marionette in October 2025 (and which was also longlisted for the Leacock medal).

The Marionette follows James Norval, bestselling author of a series of thrillers featuring fictional CIA agent Hunter Chase. While in Tajikistan researching his next Hunter Chase novel, Norval is detained by local officials and subsequently freed and ferried away by the Canadian Security Intelligence Service (CSIS).

Read
6:00 AM CDT

Closure of Nomads field massive upset for North End

Joshua Frey-Sam 4 minute read Preview

Closure of Nomads field massive upset for North End

Joshua Frey-Sam 4 minute read Updated: Yesterday at 8:49 AM CDT

The North Winnipeg Nomads have a flag on the field.

The long-standing minor football club was recently informed that its field is unfit to host games and that it would need to find a new home for its five youth and adult teams until repairs are made to the playing surface.

“Our board has made every effort to address the condition of our home field,” the club wrote in a statement. “Unfortunately, following a professional assessment, the field has been determined to be unsafe and unstable for our athletes.”

All five of the club’s teams will play their 2026 season at Frank Whyte Field, part of the Northwood Community Centre, with no confirmed date for when they can play on their home field again.

Read
Updated: Yesterday at 8:49 AM CDT

What do we elect a school trustee to do?

Laura Reimer 5 minute read 2:00 AM CDT

On Oct. 28, Manitobans will once again elect the people who serve on our local school boards. School trustee races rarely attract the attention given to other elections. Yet school boards are among our most immediate forms of representative democracy.

Before asking who should be a school trustee, perhaps we should ask a more basic question:

What, exactly, are we electing a school trustee to do?

Trustees are elected to govern a school division. They are not elected to run it.