Kinew vows to turn Manitoba into a ‘have’ province by 2040 NDP unveils economic development plan; biz leader hails it as ‘very bold initiative’

The NDP government has launched an economic development strategy intended to boost Manitoba’s fortunes by making it a “have” province by 2040.

Read this article for free:


or

Already have an account? Log in here »

To continue reading, please subscribe:

Subscribe and receive a limited-edition Free Press branded hat or tote.

Digital Subscription

One year of digital access for only $205*

  • Enjoy unlimited reading on winnipegfreepress.com
  • Read the E-Edition, our digital replica newspaper
  • Access News Break, our award-winning app
  • Play interactive puzzles

*First annual payment billed as $205.00 + GST for one year. This annual subscription will automatically renew at $233.00 + GST every 52 weeks (10% off the regular annual price of $259.35). Offer available to new and qualified returning subscribers only. Cancel any time.

To continue reading, please subscribe:

Add Free Press access to your Brandon Sun subscription for only an additional

$1 for the first 4 weeks*

  • Enjoy unlimited reading on winnipegfreepress.com
  • Read the E-Edition, our digital replica newspaper
  • Access News Break, our award-winning app
  • Play interactive puzzles
Start now

*Your next Brandon Sun subscription payment will increase by $1.00 and you will be charged $17.95 plus GST for four weeks. After four weeks, your payment will increase to $24.95 plus GST every four weeks.

Hey there, time traveller!
This article was published 25/09/2025 (359 days ago), so information in it may no longer be current.

The NDP government has launched an economic development strategy intended to boost Manitoba’s fortunes by making it a “have” province by 2040.

“Let’s make Manitoba more productive,” Premier Wab Kinew told a crowd of roughly 425 business leaders and politicians who attended an industry-led forum on economic growth Thursday.

Manitoba is considered a “have not” province because it relies on equalization payments from the federal government to fund essential services such as health care.

MIKE DEAL/ FREE PRESS
                                Premier Wab Kinew announces the release of Manitoba’s new economic development strategy Thursday. The province aims to boost its gross domestic product per capita by $5,000 relative to other provinces by 2040.

MIKE DEAL/ FREE PRESS

Premier Wab Kinew announces the release of Manitoba’s new economic development strategy Thursday. The province aims to boost its gross domestic product per capita by $5,000 relative to other provinces by 2040.

Kinew pointed to two major goals outlined in the 39-page strategy: improving productivity and pulling underrepresented groups into the workforce, including First Nations members.

Productivity compares inputs, such as time and money, to outputs that contribute to gross domestic product. The measure has declined in Manitoba since 2015.

Some private-sector leaders lauded the document as mapping the road for business growth, while detractors said it lacked details and the proposed changes will come too late.

Many businesses face uncertainty thanks to Canada’s largest trading partner. In some cases, firms have been hit with tariffs and decreased cross-border trade with the United States.

Kinew appealed to trade-exposed industries in his speech: Manitoba will fund a $50-million business loan program for “productivity-enhancing” investments. The first tranche of funding will focus on trade-exposed businesses and applications will open in October, the premier said.

“The whole Trump threat with tariffs has caused a lot of uncertainty.”

The new program prioritizes workforce development, intellectual property creation and commercialization, and growing trade, wages and jobs.

“The whole Trump threat with tariffs has caused a lot of uncertainty,” Kinew later told reporters. “We want businesses here to grow.”

A Canadian Federation of Independent Business survey found 35 per cent of Manitoba small businesses expect to decrease investments over the next two years.

The province is increasing its small business venture capital tax credit program limit by 36 per cent. It’s removing the provincial sales tax from manufacturing equipment for manufacturers.

The latter move will cost the government $3.6 million annually, Kinew said.

More trade offices, similar to one recently opened in Washington, D.C., will come online, Kinew told the corporate crowd.

The strategy includes a focus on intellectual property development and workforce participation — including by creating a higher-education roundtable with industry, government and post-secondary representation.

Kinew said he aims to boost Manitoba’s real GDP per capita by about $5,000, relative to other provinces, by 2040.

The province’s GDP growth lagged behind every other province in 2024 — a 1.1 per cent increase, compared to the national average of 1.6 per cent, Statistics Canada data show.

“The notion that growing the economy is job No. 1 for every level of government is beginning to resonate,” said Chris Lorenc, president of the Manitoba Heavy Construction Association.

“What is going to be very important, apart from the plan, is the manner in which it is resourced to be executable and measurable.”

“What is going to be very important, apart from the plan, is the manner in which it is resourced to be executable and measurable.”

Chuck Davidson, president of the Manitoba Chambers of Commerce, said the strategy sets a “very bold initiative” for where Manitoba could go and is a “living document.”

Davidson and fellow private-sector and labour representatives were on an advisory council during the creation of the strategy. He called the collaboration positive.

MIKE DEAL / FREE PRESS
                                “Let’s make Manitoba more productive,” Premier Wab Kinew told the crowd Thursday.

MIKE DEAL / FREE PRESS

“Let’s make Manitoba more productive,” Premier Wab Kinew told the crowd Thursday.

Both the Canadian Manufacturers & Exporters and North Forge, which works with start-ups, applauded the document. Proposed tax changes are a “game changer,” said Jillian Einarson, the CME’s policy and government relations lead for the Prairies.

“The modernization of the tax credits is sending a serious message that we are about innovation,” said Joelle Foster, president and CEO of North Forge.

The strategy proposes a “Made-in Manitoba” visa program that streamlines immigrants who want to start new businesses in the province, especially in the tech industry. Foster encouraged the idea; Manitoba is set to explore it with the federal officials.

The strategy does little for Manitoba businesses today, argued Obby Khan, leader of the Progressive Conservatives.

“I would’ve liked to see a concrete plan instead of a document filled with consultant speak,” Khan said. “All talk and no concrete action by this premier.”

The strategy offers no new information about the Port of Churchill, which is on the short-list for federal government fast-tracking. Ottawa has hinted its next round of announcements will be made before the Grey Cup game in November.

Kinew spoke at length about the Port of Churchill during his speech Thursday. The project would supercharge Manitoba’s economy and be worth tens of billions of dollars in the long run, he said.

The critical minerals supply chain — which the Port of Churchill would be part of — was flagged as an emerging sector in the new strategy.

Advanced manufacturing, renewable fuels, agriculture technologies and artificial intelligence were also highlighted.

The plan doesn’t put resources behind poverty-reducing workforce development programs, the Canadian Centre for Policy Alternatives said.

“A fairer distribution of income would improve productivity by providing more resources to middle-class and lower-income households to participate in the economy,” Molly McCracken, the Manitoba chapter’s director, said in a statement.

The CCPA and Climate Action Team Manitoba said the plan has a lack of focus on climate change and net-zero goals.

The Port of Churchill’s expansion, and increasing production of data centres and “false solutions” like sustainable aviation fuel are environmentally concerning, Climate Action Team Manitoba said.

“After a summer of devastating and costly climate impacts, Manitoba cannot afford to pursue economic development without… the climate crisis front and centre,” Laura Cameron, Climate Action Team Manitoba’s director of programs, wrote in a statement.

The strategy calls for a client focus when the government interacts with businesses, including a single point of contact for projects. Red tape causes companies to leave Manitoba, Davidson noted.

gabrielle.piche@winnipegfreepress.com

Gabrielle Piché

Gabrielle Piché
Reporter

Gabrielle Piché reports on business for the Free Press. She interned at the Free Press and worked for its sister outlet, Canstar Community News, before entering the business beat in 2021. Read more about Gabrielle.

Every piece of reporting Gabrielle produces is reviewed by an editing team before it is posted online or published in print — part of the Free Press‘s tradition, since 1872, of producing reliable independent journalism. Read more about Free Press’s history and mandate, and learn how our newsroom operates.

Our newsroom depends on a growing audience of readers to power our journalism. If you are not a paid reader, please consider becoming a subscriber.

Our newsroom depends on its audience of readers to power our journalism. Thank you for your support.

History

Updated on Thursday, September 25, 2025 6:05 PM CDT: Adds quotes, details, photo.

Report Error Submit a Tip

More Stories

AC/DC fans power up with pre-show pop-up

By Sheldon Birnie 3 minute read Preview

AC/DC fans power up with pre-show pop-up

By Sheldon Birnie 3 minute read Yesterday at 9:58 PM CDT

Those getting ready to rock on Sunday night at Princess Auto Stadium, can prime their engines at AC/DC’s PWR/UP Pop-Up this weekend.

Fans lined up all the way down Fort Street south of the Pyramid Cabaret for a special preview event on Friday night.

“We’re so excited,” said Marcella Ceron shortly after getting into the Pyramid. Ceron and her husband were hoping to win tickets to Sunday’s concert, one of a number of promotions running throughout the pop-up’s tenure at the downtown bar. “We were in line since 5 o’clock.”

According to organizers, the venues across Canada have been handpicked – including the Commodore Ballroom in Vancouver and Foufounes Électriques in Montreal, among others — owing to their reputations as “places where fans already gather and music culture lives.”

Read
Yesterday at 9:58 PM CDT

Kinew vows to turn Manitoba into a ‘have’ province by 2040

Gabrielle Piché 6 minute read Preview

Kinew vows to turn Manitoba into a ‘have’ province by 2040

Gabrielle Piché 6 minute read Thursday, Sep. 25, 2025

The NDP government has launched an economic development strategy intended to boost Manitoba’s fortunes by making it a “have” province by 2040.

Read
Thursday, Sep. 25, 2025

Steinbach Credit Union member warns others after scammer steals $10K

Scott Billeck 5 minute read Preview

Steinbach Credit Union member warns others after scammer steals $10K

Scott Billeck 5 minute read Yesterday at 5:19 PM CDT

A Winnipeg single mother whose bank account was drained of nearly $10,000 says Steinbach Credit Union needs to warn its members about what she believes is a broader security problem.

The woman, who is not being named to protect her identity, said a scammer gained access to her account earlier this week after calling SCU’s contact centre, claiming to be her and successfully completing the credit union’s authentication process.

She said she knows of at least six others who have experienced similar incidents in which callers impersonate SCU account holders and pass the authentication checks.

The woman discovered something was wrong when her minor son asked why money had been transferred out of an account they jointly hold.

Read
Yesterday at 5:19 PM CDT

His blissful kiss is well worth the risk

Maureen Scurfield 4 minute read Yesterday at 2:00 AM CDT

DEAR MISS LONELYHEARTS: The best kisser I ever met knocked me off balance. My little joke was, “That’s why we have to go home now and lie down in a hurry!” We’ve been seeing each other for almost six months. This man can convince me to do almost anything — so much fun!

But, now he’s been transferred out of province for bigger money at a new company.

He’s leaving soon and he could have asked me to move with him, as his trucking partner, but he didn’t! Other women will soon have their hands on him, believe me!

I’m already 27 and I don’t want to date any more guys — just him. Now what can I do? I feel sadder every day.

Day 1 of Jets training camp in the books with pairings essentially cemented

Ken Wiebe 7 minute read Preview

Day 1 of Jets training camp in the books with pairings essentially cemented

Ken Wiebe 7 minute read Thursday, Sep. 17, 2026

Nearly six minutes into his question-and-answer session, Scott Arniel took a welcome detour from the news of the day.

After exhausting the discussion around the goalie who wasn’t in training camp, the head coach of the Winnipeg Jets finally got a query about the line combinations and defensive pairings that were unveiled in training camp.

And unlike past years, when exhibition games were more frequent and the training camp wasn’t this condensed, Arniel conceded these groupings were intentional and were likely staying together for some time.

The expansion to an 84-game regular season brings with it a reduction to four pre-season games and a much shorter training camp, which could limit the amount of experimentation that Arniel can do during the next two weeks.

Read
Thursday, Sep. 17, 2026

A quick look at where provinces and territories stand on time changes

The Canadian Press 2 minute read Preview

A quick look at where provinces and territories stand on time changes

The Canadian Press 2 minute read Updated: Yesterday at 6:28 AM CDT

WINNIPEG - Manitoba's government said Thursday the province will be sticking with daylight time year-round, making it the latest jurisdiction to move away from twice-annual time changes. Here's a look at where things stand across Canada:

British Columbia said in March that it was moving to permanent Pacific daylight time. The change also means that parts of northeastern B.C., which have been on mountain standard time year round, are now in alignment with the rest of the province.

Alberta also switched to permanent daylight time this year in what it calls Alberta time. The change means it now has the same time as Saskatchewan year round.

Saskatchewan has been on permanent central standard time since 1966.

Read
Updated: Yesterday at 6:28 AM CDT