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This article was published 29/3/2019 (550 days ago), so information in it may no longer be current.
The Free Press knows a thing or two about redesigning a newspaper. Of course, when you are in your 147th year of publishing one, you've had lots of practice rethinking how best to present journalism.
But we aren’t about to let the familiarity we have with print stop us from updating what we do with pixels to better serve our growing digital readership.
And so today, we are proud to announce the launch of News Break 2.0, a significantly updated version of our app that is available for free to all our subscribers at both the Apple Store and Google Play.
The biggest change is that our new and improved News Break is now available to those on Android devices.
When we launched News Break in 2017, we designed it for the largest part of our online audience — those using Apple’s iOS smartphones and tablets. That was not a move that went down well with Android users who have been waiting patiently — and impatiently, in some cases — for us to include them in our app offering.
The welcome to Android users is but a small part of the update to News Break, which won the 2018 INMA Global Media Award for best use of mobile.
You now have a chance to select which topics and writers matter most to you, so you get more of what you want when you want it. If you are a Jets fan, add a Jets section to the app's front page to easily find the latest news, columns and features about your favourite NHL team. Similarly, if you never want to miss a column from Melissa Martin or Niigaan Sinclair, you can opt to follow their work to make that so.
We’ve added alerts so we can notify you when major news is breaking. There’s now a setting that enhances the experience when you are reading in the dark. Toss in a more modern look, along with the same ad-free experience, and we trust that News Break will be more than worth your time and dime as a Free Press subscriber.
As always, we are standing by to hear from you and, if need be, help you navigate your way on News Break. If you have questions or feedback, feel free to shoot an email to firstname.lastname@example.org.
In the meantime, I want to thank our readers for the feedback we’ve received and the uptake on our other new app, for the E-Edition, which allows you to easily swipe your way through the digital version of our newspaper. In the week since that app was launched in both the Apple Store and Google Play, we had more than 5,000 downloads. Not surprisingly, we have seen a significant bump in daily traffic from those reading the e-edition.
The lessons we are learning from the redesigns of our digital platforms are as important as the ones we’ve learned over the past century-and-a-half of publishing a newspaper. And hopefully, they will help us secure a future for the Free Press for years to come.
— Paul Samyn is the Free Press editor.
Paul Samyn has been part of the Free Press newsroom for more than a quarter century, working his way up after starting as a rookie reporter in 1988.
The Winnipeg Free Press invites you to share your opinion on this story in a letter to the editor. A selection of letters to the editor are published daily.
Letters must include the writer’s full name, address, and a daytime phone number. Letters are edited for length and clarity.