Winnipeg Free Press - PRINT EDITION

Folklorama on top of the world

Festival records more visits despite drop in U.S. tours

  • Print

Folklorama keeps finding ways to grow.

The 41st edition of the annual multicultural festival had the highest attendance for the past three years, despite a drop in U.S. group tours, organizers say. There were 447,000 visits to 45 pavilions, up 5,000 from just a year ago.

Folklorama saw 122 group tours, one more than a year ago. The only hit the festival took was a drop from U.S. tourists -- only 12 American tour buses rolled through the city this year, down from 21 buses last year.

But, throw in a couple of new local bus tours this year, including eight new late-night tours, and everything balanced out, executive director Ron Gauthier said Sunday.

"I think (the numbers) speak to the energy of the festival and the spirit of our pavilions," Gauthier said. "It's tough being the largest festival all the time, but we keep adding new things."

The Ethiopian, Sudanese, and the DOTC First Nations pavilions made their debut this year, while the Chile Lindo, Paraguay, Tamil, and Argentina 'Tango' pavilions marked their return.

"(New communities) bring a different flavour of culture to the festival," Gauthier said. "People go, on average, to five or six pavilions. The more variety and the more options you have intrigues (more and new) people to go."

Last year, Folklorama got $400,000 to market itself into neighbouring provinces and the U.S.

This year's success was also buoyed by the festival's kick-off events, Gauthier said, including two weeks of concerts at Old Market Square. But the real spark came on July 31, when 13,000 people flocked to The Forks to take in a sampling of the upcoming pavilions. The event was also broadcast Canada-wide for the first time, netting 250,000 viewers, on top of 50,000 local viewers. "That was quite exciting," Gauthier said.

Meanwhile, there are limited quantities of Folklorama Beer, a unique brew from Fort Garry Brewing Co. Ltd., still left on Liquor Mart shelves. The grand prize of a WestJet trip from the lager's Peel and Win contest has yet to be claimed.

matt.preprost@freepress.mb.ca

Republished from the Winnipeg Free Press print edition August 16, 2010 A2

Fact Check

Fact Check

Have you found an error, or know of something we’ve missed in one of our stories?
Please use the form below and let us know.

* Required
  • Please post the headline of the story or the title of the video with the error.

  • Please post exactly what was wrong with the story.

  • Please indicate your source for the correct information.

  • Yes

    No

  • This will only be used to contact you if we have a question about your submission, it will not be used to identify you or be published.

  • Cancel

Having problems with the form?

Contact Us Directly
  • Print

You can comment on most stories on winnipegfreepress.com. You can also agree or disagree with other comments. All you need to do is be a Winnipeg Free Press print or e-edition subscriber to join the conversation and give your feedback.

You can comment on most stories on winnipegfreepress.com. You can also agree or disagree with other comments. All you need to do is be a Winnipeg Free Press print or e-edition subscriber to join the conversation and give your feedback.

Have Your Say

New to commenting? Check out our Frequently Asked Questions.

Have Your Say

Comments are open to Winnipeg Free Press print or e-edition subscribers only. why?

Have Your Say

Comments are open to Winnipeg Free Press Subscribers only. why?

The Winnipeg Free Press does not necessarily endorse any of the views posted. By submitting your comment, you agree to our Terms and Conditions. These terms were revised effective April 16, 2010.

letters

Make text: Larger | Smaller

LATEST VIDEO

Wasylycia-Leis says Bowman and Ouellette ran a good campaign

View more like this

Photo Store Gallery

  • Horses enjoy a beautiful September morning east of Neepawa, Manitoba  - Standup Photo– Sept 04, 2012   (JOE BRYKSA / WINNIPEG FREE PRESS)
  • JOE BRYKSA/WINNIPEG FREE PRESS Local- A large osprey lands in it's nest in a hydro pole on Hyw 59  near the Hillside Beach turnoff turn off. Osprey a large narrow winged hawk which can have a wingspan of over 54 inches are making a incredible recovery since pesticide use of the 1950's and  1960's- For the last two decades these fish hawks have been reappearing in the Lake Winnipeg area- Aug 03, 2005

View More Gallery Photos

Poll

Should Premier Greg Selinger resign?

View Results

View Related Story

Ads by Google