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Hey there, time traveller!
This article was published 08/10/2013 (4631 days ago), so information in it may no longer be current.
Frank Gunn / The Canadian Press
Youth players model the new Canadian Olympic team hockey jerseys at Tuesday's official unveiling in Toronto.Nike Inc.
The jerseys unveiled Tuesday will be worn exclusively in competition by the men’s, women’s and sledge hockey teams representing Canada.Nike Inc.
"The iconic red jersey celebrates the rich history of hockey in Canada. From the vintage-inspired logo on the new lightweight front crest to the Canadian flag on the sleeve and the maple leaf graphics on the shoulders, the new jersey represents Canada from top to bottom."
-Hockey CanadaNike Inc.
"Unmistakably Canadian, the white jersey is the perfect complement to the red. With ‘Canada’ standing out proudly in red on the white background of the front logo and the country’s colours flowing through the asymmetrical stripe on the left arm, this jersey is a perfect representation of the pride Canadians feel when it comes to hockey."
-Hockey CanadaNike Inc.
"Inspired by memorable vintage Team Canada jerseys, this jersey will inspire our Olympians to win again. The bold ‘Canada’ word mark on the chest reminds the world of Canada’s hockey heritage, while the gold piping on the badges and gold maple leaf on the shoulders remind the world of Canada’s goal to win gold medals in Sochi."
-Hockey CanadaNike Inc.
Inside each jersey’s collar, players will find 12 gold maple leaves to represent Hockey Canada’s total number of Olympic and Paralympic gold medals – eight in men’s hockey, three in women’s and one in sledge.Nike Inc.
The jersey weighs 448 grams, 15 per cent lighter than the 2010 hockey jersey.Nike Inc.
"Lighter graphic executions create a modern uniform and sport feel." - Hockey CanadaNike Inc.
"The jersey has a redesigned modern neckline for a refined fit, with a flywire-covered neck area to provide a closer fit that prevents slipping and increases comfort." - Hockey CanadaNike Inc.
The jersey and socks are made from 73 per cent recycled polyester.Nike Inc.
“When designing the new uniforms, we were very purposeful in our approach of blending Canada’s rich hockey history and tradition with the performance needs of today’s athletes,” said Ken Black, senior creative director for Nike, in a release.Nike Inc.
Officials said each jersey is made from up to 17 recycled plastic water bottles, and the sock uses an average of five plastic bottles.
"The plastic bottles are chopped into flakes, then melted down to form yarn that is spun into fabric, reducing energy consumption by up to 30 per cent compared to manufacturing virgin polyester," said Hockey Canada.Nike Inc.
Canada will be the only team in Sochi with a third jersey. "I'm not sure how much we'll wear it, but it'll be on the ice sometime during the Olympic games in Sochi," Hockey Canada president and CEO Bob Nicholson said. "The fans like black, there's no question, and so do the players. But our real colours are red and white."Nike Inc.
“These jerseys are distinctly Canadian and will ignite our nation’s pride each time Canada’s athletes take to the ice to represent their country and the Canadian Olympic and Paralympic teams.” - Bob Nicholson, Hockey Canada president.Nike Inc.
“For many, the red and white are not mere colours and the maple leaf is not just another symbol; rather, it has become a part of our very own identity. It stands as a reminder that despite our perceived differences, we as a nation share a passion and a tradition with the capacity to unite regions, languages and cultures.” - Marcel Abut, Canadian Olympic Committee president.Frank Gunn / The Canadian Press
Youth players model the new Canadian Olympic team hockey jerseys as they are unveiled in Toronto.