Why doing good also makes us feel good, during the holidays and beyond

Advertisement

Advertise with us

WASHINGTON (AP) — The holiday season is a time for giving thanks, giving gifts — and for many, a time for giving back.

Read this article for free:


or

Already have an account? Log in here »

To continue reading, please subscribe:

Subscribe and receive a limited-edition Free Press branded hat or tote.

Digital Subscription

One year of digital access for only $205*

  • Enjoy unlimited reading on winnipegfreepress.com
  • Read the E-Edition, our digital replica newspaper
  • Access News Break, our award-winning app
  • Play interactive puzzles

*First annual payment billed as $205.00 + GST for one year. This annual subscription will automatically renew at $233.00 + GST every 52 weeks (10% off the regular annual price of $259.35). Offer available to new and qualified returning subscribers only. Cancel any time.

To continue reading, please subscribe:

Add Free Press access to your Brandon Sun subscription for only an additional

$1 for the first 4 weeks*

  • Enjoy unlimited reading on winnipegfreepress.com
  • Read the E-Edition, our digital replica newspaper
  • Access News Break, our award-winning app
  • Play interactive puzzles
Start now

*Your next Brandon Sun subscription payment will increase by $1.00 and you will be charged $17.95 plus GST for four weeks. After four weeks, your payment will increase to $24.95 plus GST every four weeks.

Hey there, time traveller!
This article was published 30/11/2025 (316 days ago), so information in it may no longer be current.

WASHINGTON (AP) — The holiday season is a time for giving thanks, giving gifts — and for many, a time for giving back.

Food banks, services that deliver meals to seniors and other U.S. charities typically see a surge in volunteering between Thanksgiving and the end of the year. But there are good reasons to volunteer at any time of the year.

Alfred Del Grosso volunteers weekly to work the lunch shift at Shepherd’s Table, a food bank in Silver Spring, Maryland. “I feel more connected to the broader community,” he said.

FILE - Volunteer Brent Cohen carries plates of food to guests during the annual Thanksgiving banquet at the Denver Rescue Mission on Nov. 22, 2023, in Denver. (AP Photo/David Zalubowski, File)
FILE - Volunteer Brent Cohen carries plates of food to guests during the annual Thanksgiving banquet at the Denver Rescue Mission on Nov. 22, 2023, in Denver. (AP Photo/David Zalubowski, File)

Most Thursdays, the retired chemist from Kensington, Maryland, also lends an unpaid hand to help clear fallen trees and brush from local trails with the Potomac Appalachian Trail Club. “It’s mostly volunteers who help maintain the trails,” he said.

Researchers who study human evolution and social psychology say that giving back is deeply rooted in human nature. Volunteers say they feel closer ties to the communities they serve.

“When we feel grateful for all we have, that motivates us to do good things for other people who have helped us, and also to do good things for new people,” said Sarah Schnitker, a psychologist at Baylor University.

“There’s a nice upwards reciprocal spiral between gratitude and generosity,” often enhanced at holiday times, she said.

For many in the U.S., the season most associated with giving, receiving and volunteering runs from Thanksgiving through Hanukkah and Christmas to New Year’s.

But around the world, a giving season or festival is present in many cultures, said Amrisha Vaish, a developmental psychologist at the University of Virginia.

“Nearly all cultures have events or public festivals that allow people to express gratitude,” she said. “In Hinduism, Divali is a time of lights and festiveness and good eating, but also a time in which people give gifts to really express what people have meant to them.”

For Muslims, Ramadan, which ends with the festival of Eid al-Fitr, is a time for reflection, gratitude and acts of charity. Many Buddhist traditions also emphasize gratitude.

The common purpose of such seasons, which also include non-religious acts of service, is to reinforce our natural cooperative tendencies, Vaish said.

“In human evolutionary history over hundreds of thousands of years, we’ve had to become cooperative in order to work together and survive as a species,” she said.

“We don’t have sharp claws, high speed, many other natural abilities. But what we do have is that we’re super cooperators; we can do more in groups than alone.”

Of course, humans aren’t always cooperative and generous — sometimes we’re also selfish and stubborn.

The tension between selfishness and altruism was recognized even by Darwin, said Michael Tomasello, a psychologist at Duke University. “That’s why life is so complicated. We have all these motives mapped together.”

But reflecting with gratitude on what we have, and seeing others do good, can encourage our most generous tendencies, experts say.

On an individual level, “giving, volunteering and generosity have the ability to increase our sense of meaning and purpose in life,” said Jenae Nelson, a developmental psychologist at Brigham Young University

“There’s a quick dopamine hit sometimes called the ‘helpers high.’ But there’s also that deeper reward of helping us to establish purpose and meaning,” she said. “By helping other people and believing that small acts can change the world, you can bring coherence to your own life.”

After Mia Thelen retired as a nurse in Owosso, Michigan, she began volunteering for the American Red Cross, starting out by minding the office phones during blood drives before gradually taking on more organizational and administrative responsibilities.

“It’s a good way to spend your time, making the lives of others a little easier,” Thelen said. “I wanted to do something that helps the community.”

“And I’m learning a lot: learning computer skills, learning communication skills. I have great co-volunteers.” She enjoys feeling more connected with her neighbors.

Another common holiday tradition — sending greeting cards to family and old friends — also provides a chance to enhance or renew social ties, which people are often surprisingly reluctant to do, said Lara Aknin, a social psychologist at Simon Fraser University.

Her research has shown that “people are actually hesitant to reach out to old friends, they worry about being a burden or an inconvenience,” she said. But on the flip side, “people who’ve just heard from old friends report it as a really positive experience.”

So go ahead and write those cards or make those phone calls, she said. Use the holidays as an excuse to reconnect, and share a laugh or a warm mulled drink.

___

The Associated Press Health and Science Department receives support from the Howard Hughes Medical Institute’s Department of Science Education and the Robert Wood Johnson Foundation. The AP is solely responsible for all content.

Report Error Submit a Tip

More Stories

Manitoba e-scooter legislation changes set to impose speed limit, age restrictions, sidewalk ban

Matthew Frank 5 minute read Preview

Manitoba e-scooter legislation changes set to impose speed limit, age restrictions, sidewalk ban

Matthew Frank 5 minute read Updated: Yesterday at 5:14 PM CDT

People riding e-scooters and other personal electric vehicles in Manitoba will have to strap on a helmet, stay off sidewalks and follow new age limits once new provincial rules for the devices take effect next year.

The vehicles, which also include electric skateboards, hoverboards and unicycles, will fall under The Highway Traffic Act starting in 2027, according to the province’s website. E-bikes are excluded from the new rules, according to the province’s frequently-asked-questions page.

All riders must be at least 16 years old and wear properly fitting helmets — that goes for passengers, too, the province said.

The proposed new legislation sets a speed limit of 25 km/h and would prohibit personal electric vehicles from sidewalks unless signs specifically allow sidewalk use. Riders would be using shared paths or roads with speed limits of 50 km/hr or less. They won’t be allowed to operate the vehicles under the influence of alcohol or drugs and they must use hand signals and obey traffic signs.

Read
Updated: Yesterday at 5:14 PM CDT

Piece of Winnipeg’s magic history disappears

Kelly-Anne Riess 5 minute read Preview

Piece of Winnipeg’s magic history disappears

Kelly-Anne Riess 5 minute read Saturday, Oct. 10, 2026

A piece of Winnipeg’s magic history has vanished, and internationally renowned escape artist Dean Gunnarson is offering a $500 reward to anyone who can make it reappear.

The plaque marked the birthplace of what has become the world’s largest organization of professional and amateur magicians, the International Brotherhood of Magicians, which was founded in Winnipeg more than a century ago.

Gunnarson said fellow magician and local magic historian Bruce Thompson discovered the disappearance Tuesday while on his way to work.

Thompson returned to inspect the site and found what appeared to be evidence it had been forcibly removed.

Read
Saturday, Oct. 10, 2026

Today’s horoscope

Georgia Nicols 4 minute read Preview

Today’s horoscope

Georgia Nicols 4 minute read Yesterday at 2:00 AM CDT

MOON ALERT: Avoid shopping (except food and gas) and important decisions until after 10:45 a.m. After that, the moon moves from Libra into Scorpio.

ARIES (March 21-April 19)

You have a choice. You can either get embroiled in disputes about shared property, debt, insurance issues or inheritances; or instead, relax and have a playful day featuring sporting events, social outings and fun activities with kids.

TAURUS (April 20-May 20)

Read
Yesterday at 2:00 AM CDT

Bombers ride Collaros’s arm to win over Stamps

Taylor Allen 6 minute read Preview

Bombers ride Collaros’s arm to win over Stamps

Taylor Allen 6 minute read Saturday, Oct. 10, 2026

Zach Collaros must’ve found the fountain of youth during his most recent absence.

Nobody has feared the Winnipeg Blue Bombers’ passing attack all season, and yet, their veteran pivot aired it out early and often on Saturday night in a game they needed to win.

Led by Collaros and go-to target Dorian Singer, the Bombers prevailed 33-28 over the Calgary Stampeders in front of a sold-out crowd at Princess Auto Stadium to heavily increase their odds of making the playoffs.

“That’s vintage Eight-Ball right there. You love to see it,” said receiver Nic Demski. “Especially the opportunity that we had and him coming back this week, it was just a picture-perfect story.”

Read
Saturday, Oct. 10, 2026

Person killed in workplace accident at Fairmont construction site

Morgan Modjeski 3 minute read Preview

Person killed in workplace accident at Fairmont construction site

Morgan Modjeski 3 minute read Friday, Oct. 9, 2026

Emergency responders were on scene and Manitoba Workplace Safety and Health is investigating after a worker died following an incident at a Winnipeg construction site Thursday.

Little information about the worker killed was provided, but the fatal incident happened at the Fairmont Winnipeg, located at 2 Lombard Place, with police responding around 5 p.m.

The hotel is currently closed and is an active construction site. The person killed has not been identified by name.

Information from a provincial spokesperson said the deceased was working for Kepsco Construction when they were fatally injured after a “portion of an overhead canopy collapsed during asbestos abatement work.”

Read
Friday, Oct. 9, 2026

Carney: Trump’s ‘energy ceasefire’ could ‘de-escalate’ war in Ukraine

Kyle Duggan, The Canadian Press 4 minute read Preview

Carney: Trump’s ‘energy ceasefire’ could ‘de-escalate’ war in Ukraine

Kyle Duggan, The Canadian Press 4 minute read Updated: Yesterday at 5:18 PM CDT

OTTAWA - Mark Carney thanked U.S. President Donald Trump for “his leadership toward securing an energy ceasefire" between Ukraine and Russia, the Prime Minister's Office said on Sunday.

But on the same day, Carney also expressed to Ukraine's leader that Trump's new diesel supply agreement with Russia undermines Canada's efforts to end the war in Europe.

Trump posted on his Truth Social account on Sunday that Ukraine and Russia have agreed to an "energy ceasefire," but did not immediately offer any details.

Carney expressed “strong support for this agreement," according to a readout from the PMO that followed a conversation between the two leaders. And on his own social media account, Carney offered that Trump’s newly announced “energy ceasefire” could help wind down Russia’s war against Ukraine.

Read
Updated: Yesterday at 5:18 PM CDT