Many happy returns

Crowds packed Winnipeg’s summer festivals post-COVID as arts groups fight on

Advertisement

Advertise with us

Winnipeg’s arts groups are either catching their breath after an exciting summer of performances or sighing in relief they survived it all.

Read this article for free:

or

Already have an account? Log in here »

To continue reading, please subscribe:

Subscribe and receive a limited-edition Free Press branded hat or tote.

Digital Subscription

One year of digital access for only $205*

  • Enjoy unlimited reading on winnipegfreepress.com
  • Read the E-Edition, our digital replica newspaper
  • Access News Break, our award-winning app
  • Play interactive puzzles

*First annual payment billed as $205.00 + GST for one year. This annual subscription will automatically renew at $233.00 + GST every 52 weeks (10% off the regular annual price of $259.35). Offer available to new and qualified returning subscribers only. Cancel any time.

To continue reading, please subscribe:

Add Free Press access to your Brandon Sun subscription for only an additional

$1 for the first 4 weeks*

  • Enjoy unlimited reading on winnipegfreepress.com
  • Read the E-Edition, our digital replica newspaper
  • Access News Break, our award-winning app
  • Play interactive puzzles
Start now

*Your next Brandon Sun subscription payment will increase by $1.00 and you will be charged $17.95 plus GST for four weeks. After four weeks, your payment will increase to $24.95 plus GST every four weeks.

Hey there, time traveller!
This article was published 10/09/2023 (1058 days ago), so information in it may no longer be current.

Winnipeg’s arts groups are either catching their breath after an exciting summer of performances or sighing in relief they survived it all.

Either way, the most important fact is the companies are still breathing and ready to act, sing, dance and create another day.

LEIF NORMAN PHOTO 
                                Rodrigo Beilfuss, artistic director of Shakespeare in the Ruins, expects a deficit for the company despite a successful season.

LEIF NORMAN PHOTO

Rodrigo Beilfuss, artistic director of Shakespeare in the Ruins, expects a deficit for the company despite a successful season.

“Culturally speaking, it felt like a huge success,” says Rodrigo Beilfuss, Shakespeare in the Ruins’ artistic director.

“Being around the (Winnipeg Fringe Theatre Festival) this year felt very different. It felt momentous. Like, ‘Oh my God, here we go, a crowd, and we all love it!’ as opposed to ‘We got a crowd, are we sure about this?’

“(The Winnipeg Folk Festival) was much more like, ‘Boom, here we are.’

“For us it was the same thing. We had a large number of people returning to the Ruins for the first time in years. We had a lot of first-timers, a lot of folks who heard about us but never got around to it.”

Shakespeare in the Ruins’ production of Twelfth Night earned a dozen sellouts among its 23 performances at the Trappist Monastery Provincial Heritage Park in St. Norbert during one of the steamiest Junes in Manitoba’s history.

Kayla Gordon photo
From left: Melissa Langdon, Andrea del Campo and Darren Martens in Twelfth Night.

Kayla Gordon photo

From left: Melissa Langdon, Andrea del Campo and Darren Martens in Twelfth Night.

A new Shakespeare-inspired drama, The Dark Lady, a co-production with Saskatoon’s Shakespeare on the Saskatchewan, seemed like a whole different world from 2022, an entertainment year filled with uneasiness and hesitancy.

“Talk about a post-COVID thing — we travelled to Saskatoon and we did a show there,” Beilfuss says. “This Prairie collaboration that was decades in the making finally happened.”

Other festivals and companies reported strong attendance numbers this summer too. Ticket sales at the fringe festival rose sharply in 2023 compared with 2022 — 81,579 were purchased by the city’s avid fringe fans — thanks to almost 40 new productions and 108 sold-out performances.

The folk festival registered its second-largest attendance ever, bringing 74,500 people to Birds Hill Provincial Park in early July, including 18,000 on its final day, July 9, a capacity crowd.

The Winnipeg International Jazz Festival had a similar experience. Jazz fans jammed into Old Market Square for free concerts and the Tom Hendry Warehouse Theatre hosted sellouts for the Emmet Cohen Trio and Sun Ra Arkestra.

“It certainly has been our biggest festival since the pandemic and I think, more than looking backwards, it even will be a great model for how our festival will continue to look going forward,” says Zachary Rushing, Jazz Winnipeg’s programs manager.

JOHN WOODS / WINNIPEG FREE PRESS FILES
                                Nearly 75,000 music lovers attended the Winnipeg Folk Festival at Birds Hill Park in July, the organization’s second-largest turnout since the first gathering in 1974.

JOHN WOODS / WINNIPEG FREE PRESS FILES

Nearly 75,000 music lovers attended the Winnipeg Folk Festival at Birds Hill Park in July, the organization’s second-largest turnout since the first gathering in 1974.

There’s a flipside to this success. While the show went on, the bills must also be paid, and arts companies feel the same pinch from inflation as their audiences do.

Everyone has noticed transportation costs rising along with gas prices, but Beilfuss says costumes also cost more to make and repair — and the cost of storing them after the curtain closes has jumped too.

Even items festival-goers take for granted, such as portable toilets, have offset many gains organizations have made in 2023.

“Financially — I speak for most of us, if not all of us — it’s still a very delicate time,” Beilfuss says, adding he expects the company to finish the season in a deficit. “Great ticket sales alone were never enough to sustain these services we provide, but this time, post-pandemic, that’s even more evident than ever.

“This year no one had COVID support from the government, which we had last year, and we’re looking at the costs for everything and everything’s up; money has to come from somewhere.”

In April, arts groups from across Canada, including the Winnipeg Symphony Orchestra, Manitoba Opera, the Royal Winnipeg Ballet and the Royal Manitoba Theatre Centre, which operates the fringe, wrote to the federal minister of Canadian Heritage, pleading for more operating funding because audiences had yet to return to shows in the numbers they had prior to the pandemic.

Mike Thiessen / Winnipeg Free Press files
                                Winnipeg’s Boy Golden performs at folk fest.

Mike Thiessen / Winnipeg Free Press files

Winnipeg’s Boy Golden performs at folk fest.

Arts productions are similar to life on a farm, where all the investment is put into the ground first, with fingers crossed that a strong harvest pays for those costs.

While ticket sales were strong this summer, the gains came mostly from walk-up buyers and companies play a dangerous game counting on spontaneous purchases while subscriptions and advance sales, which help offset the risk, struggle.

“We never know many will come,” Beilfuss says. “We rehearse for a month before we open and we’re bleeding money paying for the show. Then tickets sales will start to come in after the first performance and that is terrifying.

“If we build it, they will come … but will they?”

People most definitely did come in the summer of 2023 and artists felt the ultimate return that lured them into performing in the first place, Beilfuss says.

“This summer, it was delightful and electric to see so many people support us.”

alan.small@winnipegfreepress.com

X: @AlanDSmall

Alan Small

Alan Small
Reporter

Alan Small was a journalist at the Free Press for more than 22 years in a variety of roles, the last being a reporter in the Arts and Life section.

Our newsroom depends on a growing audience of readers to power our journalism. If you are not a paid reader, please consider becoming a subscriber.

Our newsroom depends on its audience of readers to power our journalism. Thank you for your support.

Report Error Submit a Tip

More Stories

240 WestJet flight attendants picket in Winnipeg

Malak Abas 6 minute read Preview

240 WestJet flight attendants picket in Winnipeg

Malak Abas 6 minute read Updated: Yesterday at 3:21 PM CDT

Winnipeg’s WestJet flight attendants took to the picket line outside of Richardson International Airport on the first day of nationwide strikes Sunday, while inside, frustrated flyers scrambled to re-route cancelled long-weekend flights.

The Canadian Union of Public Employees’ Ontario arm and the airline announced the strike would commence after the strike deadline was passed without a deal early Sunday morning. WestJet attendants have been without a contract since Dec. 31, 2025.

Hours later, the 240 WestJet flight attendants based in Winnipeg had walked off the job and were marching outside of the airport terminal, some carrying signs with slogans including “Tired with WestJet? So are We!” and “Unpaid Work Won’t Fly.”

Key issues causing the stalemate are wages and pay for work on the ground: the union says flight attendants are not being paid for some of that work, while the company says they pay for the work through a “credit hour” system rather than an hourly rate.

Read
Updated: Yesterday at 3:21 PM CDT

Giant Tiger decision creates giant void for desperate population

Niigaan Sinclair 5 minute read Preview

Giant Tiger decision creates giant void for desperate population

Niigaan Sinclair 5 minute read Friday, Jul. 31, 2026

A lot of Winnipeggers may shrug, but the end of Giant Tiger’s downtown store is a giant problem for many of the people living in the centre of the city.

It would have been difficult for anyone going into or passing by the Canadian discount chain’s Donald Street and Ellice Avenue location Thursday to miss the red notices posted on the store’s windows advising it will close on Nov. 7.

According to a 2024 Downtown Winnipeg BIZ report, about 18,000 people live in Winnipeg’s downtown.

More than 60,000 people work there, and some days — when there’s a big concert or the Jets play at Canada Life Centre, for example — the number of people spending time in the area increases significantly.

Read
Friday, Jul. 31, 2026

News briefs for Sunday, August 2, 2026

1 minute read Updated: Yesterday at 12:13 PM CDT

A collection of breaking news briefs filed on Sunday, August 2, 2026

35-year-old charged in bus stop stabbing

12:13 PM

A man was stabbed while waiting for a bus near The Forks Saturday in a random act of violence, Winnipeg police say.

Long journey to home ownership for Eritrean couple

Zoe Pierce 4 minute read Preview

Long journey to home ownership for Eritrean couple

Zoe Pierce 4 minute read Saturday, Aug. 1, 2026

Solomon Ghebru and his family have been building a life together in Winnipeg for the past three years after years of living apart in various countries. Now, they are working toward a new goal: owning a home.

Their story is the focus of this year’s Habitat for Humanity Manitoba Cycle of Hope fundraising ride, a seven-day cycling event through southern Manitoba that begins Monday. The ride aims to raise $150,000 to support Ghebru, his wife, Mehret Awate, and their two daughters as they work toward affordable homeownership.

The couple’s journey to Canada started in Eritrea, where they grew up and attended the same church together. They left Eritrea separately, hoping to build a better life together out of the country. Ghebru travelled through Sudan and Libya before reaching Malta, while Awate travelled to Sudan and then Uganda.

After he found work in Malta, he tried to have his family join him, but government policies prevented them from reuniting. The couple married in Uganda in 2016, and their first daughter, Peniel, was born there the following year.

Read
Saturday, Aug. 1, 2026

Puzzles Palace

1 minute read Monday, Jul. 27, 2026

To solve our puzzles, please subscribe with this special offer: |

WestJet flight attendants on strike as union, airline fail to come to terms

The Canadian Press 6 minute read Preview

WestJet flight attendants on strike as union, airline fail to come to terms

The Canadian Press 6 minute read Updated: Yesterday at 2:36 PM CDT

CALGARY - WestJet's 4,400 flight attendants went on strike early Sunday morning, and the airline halted all flights on a busy summer travel weekend after the carrier and union failed to reach a new contract.

Both CUPE, the union representing the workers, and the airline announced the move after a strike deadline passed.

WestJet’s check-in assistance line was empty at Toronto's Pearson International Airport on Sunday morning, but there were many travellers about still looking for answers.

Carissa Fontaine and Karissa Sehn slept at the Toronto airport overnight after learning it will be at least a couple more days before they can get back to Saskatoon.

Read
Updated: Yesterday at 2:36 PM CDT