Pain and promise

Broadcaster’s memoir chronicles loss of son to addiction — and the light that came from that darkness

Advertisement

Advertise with us

According to the provincial government, 445 Manitobans lost their lives to drug addiction in 2023. It’s a staggering number — all were someone’s child, all were precious. All were our brothers and sisters who, as Scott Oake emphatically argues in his new memoir, did not make a choice to become addicts. They had a disease: “Who would choose to live a life full of such pain and desperation? Nobody. Bruce certainly didn’t.”

Read this article for free:


or

Already have an account? Log in here »

To continue reading, please subscribe:

Subscribe and receive a limited-edition Free Press branded hat or tote.

Digital Subscription

One year of digital access for only $205*

  • Enjoy unlimited reading on winnipegfreepress.com
  • Read the E-Edition, our digital replica newspaper
  • Access News Break, our award-winning app
  • Play interactive puzzles

*First annual payment billed as $205.00 + GST for one year. This annual subscription will automatically renew at $233.00 + GST every 52 weeks (10% off the regular annual price of $259.35). Offer available to new and qualified returning subscribers only. Cancel any time.

To continue reading, please subscribe:

Add Free Press access to your Brandon Sun subscription for only an additional

$1 for the first 4 weeks*

  • Enjoy unlimited reading on winnipegfreepress.com
  • Read the E-Edition, our digital replica newspaper
  • Access News Break, our award-winning app
  • Play interactive puzzles
Start now

*Your next Brandon Sun subscription payment will increase by $1.00 and you will be charged $17.95 plus GST for four weeks. After four weeks, your payment will increase to $24.95 plus GST every four weeks.

Hey there, time traveller!
This article was published 01/02/2025 (585 days ago), so information in it may no longer be current.

According to the provincial government, 445 Manitobans lost their lives to drug addiction in 2023. It’s a staggering number — all were someone’s child, all were precious. All were our brothers and sisters who, as Scott Oake emphatically argues in his new memoir, did not make a choice to become addicts. They had a disease: “Who would choose to live a life full of such pain and desperation? Nobody. Bruce certainly didn’t.”

In For the Love of a Son: A Memoir of Addiction, Loss and Hope, legendary Winnipeg CBC sports commentator and journalist Scott Oake, who many of us grew up watching on TV, recounts the devastating story of his eldest son Bruce — a beautiful young man who succumbed to the devastating impact of drug addiction, despite the unconditional love and care perpetually exuded by his incredible parents.

Raw and honest, Oake’s memoir — written with Edmonton’s Michael Hingston — begins with his early career and family life: making his way to Winnipeg, marrying Anne, cultivating his rich career on Winnipeg and Canadian TVs and the birth of Bruce.

Mikaela MacKenzie / Free Press
                                Oake stands in the lobby of the Bruce Oake Recovery Centre next to a photo and the urn of his late son, after whom the centre is named.

Mikaela MacKenzie / Free Press

Oake stands in the lobby of the Bruce Oake Recovery Centre next to a photo and the urn of his late son, after whom the centre is named.

For the first two years of his life, Bruce was an easy baby. But then Scott and Anne began to see changes that manifested themselves in increased anxiety and an eventual diagnosis of ADHD and Tourette’s.

Questioning his parenting and what went wrong, Oake asks a brutally honest question from a deeply loving father: “What kind of switch had been flipped inside of him — and how could I flip it back?”

Bruce went on to struggle with school and social connections, and by high school took to increasingly risky and dangerous behaviour and delving into weed. He was getting into more and more trouble, constructing webs of lies and exhausting any and all help Scott and Anne were trying to offer as parents.

But Oake doesn’t want to suggest that Bruce’s story was all trial and trauma. Far from it: “Whenever I start thinking about Bruce’s life, it’s easy to look past the happy memories and zero in on the difficult ones. But not every day was a catastrophe,” he says.

In powerful yet vulnerable prose, Oake explains how Bruce slipped deeper and deeper into drug use, gang involvement and addiction to opioids. With stints in a variety of expensive recovery centres spearheaded by his parents, Bruce would struggle again and again with this terrible disease. And Scott and Anne stood with him — whether in Halifax or Calgary, they did what they had to do to love him, all without a handbook for parents on this kind of behaviour.

For the Love of a Son

For the Love of a Son

“We didn’t understand that addiction is like cancer. You might think it’s gone for good, but there’s no guarantee it won’t come back when you least expect it,” Oake says adeptly and chillingly.

In 2011, at age 25, Bruce succumbed to his disease. It was crushing for the Oakes, the worst possible outcome, and will be particularly heartbreaking for anyone with children to read and imagine.

The Oakes’ grief, however, did not paralyze them. Rather, they were motivated, based on the models of recovery centres that had helped Bruce, to create a space in Winnipeg that could help those struggling with addictions to a pathway of recovery. The Bruce Oake Recovery Centre was born.

Despite the enduring notion that all children need love, and that addiction recovery is centred around love, there are still those who will put up barriers and dole out scorn and blame. The Oakes faced their fair share of scorn from populist politicians and misinformed residents living near the proposed site of the centre on Hamilton Avenue, which at the time was a boarded-up arena.

Despite these pitfalls and opponents, the Oakes were successful in creating the Bruce Oake Recovery Centre. (One would hope the detractors of the project are now supporters of the $15 million facility, and will be among the first to donate to the forthcoming $25-million Anne Oake Family Recovery Centre, to be built adjacent to the Victoria Hospital.)

Mikaela MacKenzie / Free Press
                                Jerseys hang from the rafters of the Bruce Oake Recovery Centre, each one signifying someone who has achieved one year of sobriety after having gone through the program.

Mikaela MacKenzie / Free Press

Jerseys hang from the rafters of the Bruce Oake Recovery Centre, each one signifying someone who has achieved one year of sobriety after having gone through the program.

Sadly, Anne passed away in 2021, shortly after the centre opened. Somehow Scott has managed to carry on, remaining a staunch advocate for those who struggle with addiction. His courage and strength is inspiring and predicated on the reason he tells his story. “In reading this book, I hope it’s clear that Bruce, for all of his troubles, wasn’t a monster. He had a disease, and it ultimately claimed his life,” he says.

This might be the most significant lesson Oake brings to readers — that all children are beautiful. All adults were once children that had stories and families and class photos, and those we see in our city who are struggling are worthy of love, compassion and support.

For the Love of a Son is a beautiful book about grief, tragic loss and a belief that we can make a better Winnipeg and a better world.

Matt Henderson is superintendent of Winnipeg School Division.

Mikaela MacKenzie / Free Press
                                In December, Winnipeg-based broadcaster Scott Oake was made a member of the Order of Canada.

Mikaela MacKenzie / Free Press

In December, Winnipeg-based broadcaster Scott Oake was made a member of the Order of Canada.

Report Error Submit a Tip

More Stories

DNA on beer can helps solve killing

Dean Pritchard 4 minute read Preview

DNA on beer can helps solve killing

Dean Pritchard 4 minute read 2:00 AM CDT

Two years after 74-year-old James Monaghan was stabbed in his Sherburn Street home, DNA found on a beer can led police to his killer.

Shara Harper, 29, pleaded guilty to manslaughter and on Tuesday was sentenced to six years in prison.

A neighbour found Monaghan dead in his home on July 29, 2022. He had been stabbed twice in the chest and back.

The investigation into Monaghan’s killing had stalled until June 2024, when DNA found on an empty beer can in Monaghan’s home was confirmed to be a match for Harper.

Read
2:00 AM CDT

Climate: ‘No good outcomes’

Gwynne Dyer 5 minute read 2:00 AM CDT

‘EL NIÑO is being supersized before our eyes,’ United Nations Secretary-General António Guterres said last week.

Grieving families, local leaders want review of Interlake intersection after teens die in crash

Chris Kitching 8 minute read Preview

Grieving families, local leaders want review of Interlake intersection after teens die in crash

Chris Kitching 8 minute read Updated: Yesterday at 6:34 PM CDT

A two-vehicle crash that killed four teenage friends in the Interlake Sunday night prompted outpourings of grief in several communities and calls for safety improvements at the intersection, which was also the site of a death in July.

Recent high school graduates Maya Borsa and Chloe Vermette, both 18, were identified by their families as victims of the collision at Highway 8 and Provincial Road 229, just west of Winnipeg Beach.

“(Chloe) was a very bubbly, loving personality. Always giving, always caring. Her friends meant the world to her,” said her mother, Veronique Vermette, who struggled to comprehend the tragedy when she went to the scene Monday. “We sat in the rain for hours, and it blew my mind that four lives were taken.”

The teens’ parents are waiting for RCMP to provide more information about the cause of the crash. Chloe, who graduated from Windsor Park Collegiate in Winnipeg in July, was driving one of the vehicles, her mother said.

Read
Updated: Yesterday at 6:34 PM CDT

Labour board ruling halts Dynacare strike

Carol Sanders and Erik Pindera 6 minute read Preview

Labour board ruling halts Dynacare strike

Carol Sanders and Erik Pindera 6 minute read Updated: Yesterday at 5:58 PM CDT

The Manitoba Labour Board has cut short a strike by 350 lab workers employed by Dynacare who administer blood and urine tests for patients in Winnipeg, Brandon and surrounding communities.

The board ruled late Tuesday afternoon that the workers, who hit the picket line at 6 a.m., must return to work Wednesday.

Jason Linklater, president of their union, the Manitoba Association of Health Care Professionals, slammed the board’s decision.

“The Manitoba Labour Board is doing exactly what the government asked them to do: they are taking away our members’ right to fight for fairness,” he said in a statement.

Read
Updated: Yesterday at 5:58 PM CDT

‘Dynacare sucks:’ premier muses about bringing lab services back into public system after strike halted

Free Press staff 4 minute read Preview

‘Dynacare sucks:’ premier muses about bringing lab services back into public system after strike halted

Free Press staff 4 minute read Updated: 11:49 AM CDT

Manitoba’s premier said the province is looking at bringing diagnostic lab services back into the public system rather than continuing to contract Dynacare, declaring the for-profit company “sucks.”

“Maybe we’ll take over the whole system… we’re working on it, we’re looking at it, the situation is not great, this company’s making a mess — I think it’s pretty clear I’m not happy with them,” Premier Wab Kinew told CBC Radio Wednesday morning. “At the same time, nobody should be trying to use people’s health care as leverage.”

Kinew made the comments the day after the Manitoba Labour Board cut short a strike by 350 lab technicians and technologists employed by Dynacare, which administers blood, urine and other medical tests for patients in Winnipeg, Brandon and surrounding communities.

Dynacare, which is contracted by the provincial government, performs the majority of non-emergency blood and urine tests in the province.

Read
Updated: 11:49 AM CDT

Gym, health pilot program rolls out as Manitoba children go back to school

Maggie Macintosh 2 minute read Preview

Gym, health pilot program rolls out as Manitoba children go back to school

Maggie Macintosh 2 minute read 11:31 AM CDT

There were tears and cheers on an elementary school playground in Rossmere as students arrived for the first day of classes Wednesday.

Seven-year-old Ethan Minski is among tens of thousands of Manitoba students who have officially started a new school year.

Before entering King Edward School, Minski said he was most looking forward to phys-ed class.

“Everybody loves gym. It’s just fun!” the Grade 2 student said.

Read
11:31 AM CDT