Vancouver Whitecaps will sport a new look this MLS season

Hey there, time traveller!
This article was published 16/02/2023 (1321 days ago), so information in it may no longer be current.

VANCOUVER – The Vancouver Whitecaps will have a new look and a new sponsor when they open the Major League Soccer season later this month.

The team unveiled its 2023 “Bloodlines” jersey on Thursday, supporting Canadian Blood Services and featuring the name of its new premier partner Telus.

The Vancouver-based telecommunications company replaces Bell, which had been the Whitecaps’ main corporate sponsor since the team’s inaugural season in 2009.

Vancouver’s new jersey features a touch of red that the club says symbolizes both its Canadian pride and origins, with the original 1974 red logo featured as a jock tag.

From Feb. 16 to March 31, Whitecaps fans who register for an account on the Canadian Blood Services app GiveBlood and show it at a home match at B.C. Place will receive free personalized cresting (name and number) on a purchased jersey.

Winnipeg Free Press | Newsletter

The Warm-Up

Winnipeg Jets Game Days

On Winnipeg Jets game days, hockey writers Mike McIntyre and Ken Wiebe send news, notes and quotes from the morning skate, as well as injury updates and lineup decisions. Arrives a few hours prior to puck drop.

Sign up for The Warm-Up

Sign Up

I consent to the Terms and Conditions, Cookie and Privacy Policies.

I consent to CASL agreement.

The Whitecaps kick off the MLS season at home against Real Salt Lake on Feb. 25.

This report by The Canadian Press was first published Feb. 16, 2023.