Why the versatile PB&J remains king of the lunchbox after 125 years

Advertisement

Advertise with us

If there is a single sandwich associated with childhood and school lunches in the U.S.A, it has to be the PB&J.

Read this article for free:


or

Already have an account? Log in here »

To continue reading, please subscribe:

Subscribe and receive a limited-edition Free Press branded hat or tote.

Digital Subscription

One year of digital access for only $205*

  • Enjoy unlimited reading on winnipegfreepress.com
  • Read the E-Edition, our digital replica newspaper
  • Access News Break, our award-winning app
  • Play interactive puzzles

*First annual payment billed as $205.00 + GST for one year. This annual subscription will automatically renew at $233.00 + GST every 52 weeks (10% off the regular annual price of $259.35). Offer available to new and qualified returning subscribers only. Cancel any time.

To continue reading, please subscribe:

Add Free Press access to your Brandon Sun subscription for only an additional

$1 for the first 4 weeks*

  • Enjoy unlimited reading on winnipegfreepress.com
  • Read the E-Edition, our digital replica newspaper
  • Access News Break, our award-winning app
  • Play interactive puzzles
Start now

*Your next Brandon Sun subscription payment will increase by $1.00 and you will be charged $17.95 plus GST for four weeks. After four weeks, your payment will increase to $24.95 plus GST every four weeks.

If there is a single sandwich associated with childhood and school lunches in the U.S.A, it has to be the PB&J.

Sweet and salty, inexpensive, easy to make (maybe the first sandwich many kids make for themselves?), peanut butter and jelly is as close to iconic as a sandwich can get.

It’s been 125 years since the first known written recipe, and the PB&J concept is still going strong. In its simplest form, it’s a lunchbox staple, but it’s also a jumping-off point for creative takes in eateries from delis to high-end restaurants.

A peanut butter and jelly sandwich is prepared in New York in August 2026. (Katie Workman via AP)
A peanut butter and jelly sandwich is prepared in New York in August 2026. (Katie Workman via AP)

It’s nothing if not versatile: When peanut allergies led to school bans, alternative nut butters like almond and seed butters like sunflower, flaxseed and pumpkin seed stepped in.

The combo began as a tea sandwich for the wealthy

The recipe that appeared in 1901 in The Boston Cooking School Magazine was written by Julia Davis Chandler. It called for currant or crab-apple jelly and was viewed as a fancy tea-time snack for wealthy people.

In the 1920s and ’30s, commercial peanut butter and machine-sliced bread became widely available. Peter Pan and Skippy were early brands, and then Jif came along in the 1950s.

Natural peanut butter has also carved out a niche, though what “natural” means is up for debate. Many people think of it as peanut butter that allows the natural oil to separate, and requires stirring to emulsify.

The classic old-school sandwich would have to be two slices of soft bread, probably white, maybe wheat, with a layer of peanut butter (crunchy or smooth) on one side, jelly (often grape, maybe strawberry or raspberry, probably seedless) on the other. Simple and perfect.

Not so long ago, a kid who lugged sandwiches to school made with heavy natural peanut butter and sugar-free jam on multigrain bread wouldn’t have found anyone who wanted to trade. (Trust me on that.)

But times and tastes have evolved, and now a sandwich like that would no longer feel crunchy-granola-weird.

Twists include adding pickles, chips, marshmallow fluff and more

Griddled or pan-fried versions of the PB&J are popular throughout the South and Midwest. In some regions of the U.S., you might find dill pickles tucked into the sandwich, or potato chips layered in for salty crunch. PB&J with a side of chili is pure school-cafeteria nostalgia — cheap, protein-packed and filling.

In New England, the “Fluffernutter” still reigns, with marshmallow fluff standing in for the jelly.

Texans sometimes take their PB&Js with jalapeño jam and crispy bacon, often double-decked with an extra slice of bread. And at Southern state fairs, you can find the sandwich deep-fried (though I’d advise waiting a while before getting on any rides afterwards).

Restaurant menus play with peanut butter and jelly

In San Antonio, Texas, a restaurant called PB&J with Tay has a whole menu inspired by this sandwich. You might try The Egg-Cellent, which contains peanut butter, hard-cooked egg, bacon and strawberry-jalapeno jelly, or The Kitchen Sink (Double Decker), jammed with peanut butter, banana, walnuts, almond butter, bacon, cream cheese and choice of jelly.

The South Philadelphia Tap Room in Philly has a Fried PB&J made with sourdough bread that is crusted in Frosted Flakes before being griddled.

At Pearl Street in New York City, you can indulge in PB&J Triangles with fois gras ganache on milk bread. Fancy, but it’s noted on the menu that the strawberry jam is Smuckers and the peanut butter is Jif. This mashup will set you back $24.

Just changing up the two main ingredients, and the bread, gives you a whole new sandwich

There are a lot of companies making gourmet versions of peanut butter.

At Big Spoon Roasters, in Hillsborough, North Carolina, bestsellers include Pistachio Crunch Almond Butter made with almonds, pistachios, organic maple syrup and sea salt. They describe their Maple Cinnamon Peanut and Pecan Butter as “cinnamon-dusted pecan pie in a jar.” Peanut Butter & Co., based in New York, sells a flavor enticingly named Dark Chocolatey Dreams, and another called The Bee’s Knees, made with honey.

To change up your jelly, add chia seeds, maple syrup, crushed pretzels, sliced peaches or apples, pomegranate seeds.

Try it on a croissant or challah.

No matter how far the PB&J has come from its 1901 currant jelly version, somehow it still tastes like being a kid.

___

Katie Workman writes regularly about food for The Associated Press. She has written two cookbooks focused on family-friendly cooking, “Dinner Solved!” and “The Mom 100 Cookbook.” She blogs at https://themom100.com/. She can be reached at Katie@themom100.com.

___

For more AP food stories, go to https://apnews.com/hub/recipes

Report Error Submit a Tip

More Stories

Legislation needed on vacant buildings

Editorial 4 minute read Preview

Legislation needed on vacant buildings

Editorial 4 minute read 2:00 AM CDT

There is something deeply backwards about a system that lets a property owner keep a building boarded up indefinitely while neighbours are left to live with the consequences.

Read
2:00 AM CDT

Jets pick up netminder as relatively new 23-man roster announced

Mike McIntyre 7 minute read Preview

Jets pick up netminder as relatively new 23-man roster announced

Mike McIntyre 7 minute read Updated: Yesterday at 9:25 PM CDT

Let’s get the caveats out of the way: Nothing is set in stone, nor written in permanent ink, and what you see right now could change in the blink of an eye.

With that being said, allow us to introduce you to the 2026-27 Winnipeg Jets — where change is very much in the air.

The 23-man roster submitted to the NHL offices by Monday’s 4 p.m. deadline includes seven players who were not on the team at this time last year. In fact, there could be as many as 10 new faces in the opening-night lineup on Friday against Boston when you factor in three regulars didn’t start the 2025-26 campaign due to injury.

That’s a lot of turnover, which isn’t surprising for a team that finished 26th overall in the standings and was — to most fans and pundits — too old and too slow.

Read
Updated: Yesterday at 9:25 PM CDT

Restaurants ‘under pressure’

Gabrielle Piché 5 minute read Preview

Restaurants ‘under pressure’

Gabrielle Piché 5 minute read Friday, Sep. 25, 2026

Happy hour outings are on Jackie Piggott’s calendar — but even those are fewer.

She and her husband might visit a restaurant once a month. It’s a change over the past year: earlier, they might go twice, thrice or weekly.

“It’s something that we’ve talked about, my husband and myself, just because the pricing is so expensive,” Piggott said, stopping during a grocery run in St. Vital. “It’s also better for our health.”

She’s in the majority: a new Restaurants Canada report found 80 per cent of Canadians are eating out less frequently because of higher living costs, up from 75 per cent in 2025.

Read
Friday, Sep. 25, 2026

Today’s horoscope

Georgia Nicols 4 minute read Preview

Today’s horoscope

Georgia Nicols 4 minute read 2:00 AM CDT

MOON ALERT: Avoid shopping (except food and gas) and important decisions after 6 p.m. The moon is in Taurus.

ARIES (March 21-April 19)

You might find you identify with your possessions more than usual. In fact, this could be why you might be tempted to be a bit extravagant or go overboard buying something. This same sense of largesse might creep into your financial negotiations. Be aware of this.

TAURUS (April 20-May 20)

Read
2:00 AM CDT

Furby Street residents fed up with inaction on drug houses

Carol Sanders 6 minute read Preview

Furby Street residents fed up with inaction on drug houses

Carol Sanders 6 minute read Updated: Yesterday at 8:39 AM CDT

Anxious Furby Street residents contacted the city and their elected officials Friday to — once again — report people coming and going from a boarded-up house they call a dangerous “drug centre” and “den of thieves” that’s just steps away from a house under construction.

Linda Zak, who was holding a yard sale with a group of neighbours Friday morning, described the trouble the home attracts, while a woman slumped on the front steps and a man standing in the yard yelled to someone inside it.

“It is a drug centre,” said Zak, 77. “We know that. A couple of days ago, a person lit the front on fire. Now, as you look at it, you can see where the facade was burning and they were trying to harm people inside.”

“We’re very concerned about it being next to the home this man is building,” she said, pointing to the two-storey that’s nearly completed. The boarded-up house is in the 500 block of Furby.

Read
Updated: Yesterday at 8:39 AM CDT

Manitoba PC leader Khan survives confidence vote

Carol Sanders 3 minute read Preview

Manitoba PC leader Khan survives confidence vote

Carol Sanders 3 minute read Updated: Yesterday at 8:33 PM CDT

Manitoba Progressive Conservative Leader Obby Khan survived a confidence vote last week.

Caucus communications director Alison Sutherland confirmed the vote was held Friday and that Khan still has “the full confidence” of the PC caucus.

She did not provide further details.

The party under Khan’s leadership is floundering, a recent poll suggests.

Read
Updated: Yesterday at 8:33 PM CDT