Ads in media: how your attention makes money for creators

Please review each article prior to use: grade-level applicability and curricular alignment might not be obvious from the headline alone.

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Jeans ad is regressive as can be

Jen Zoratti 5 minute read Preview
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Jeans ad is regressive as can be

Jen Zoratti 5 minute read Saturday, Aug. 9, 2025

American Eagle thought it would be a good idea to have a woman who embodies western beauty standards talk about inherited traits in a commercial and then seemed surprised when people online were like “hmm, this seems like an ad for eugenics.”

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Saturday, Aug. 9, 2025
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Winnipeg-based TV ad delivery firm Taiv switches on at home

Aaron Epp 4 minute read Preview
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Winnipeg-based TV ad delivery firm Taiv switches on at home

Aaron Epp 4 minute read Wednesday, Jul. 30, 2025

A small gong sits in the middle of Taiv Inc.’s headquarters in Winnipeg’s Exchange District office. Whenever there’s an achievement to celebrate at the advertising technology company, staff pick up a mallet and strike it.

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Wednesday, Jul. 30, 2025
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‘She’s all of us’: mural illustrates ties between Winnipeg and grateful Ukrainian newcomers

Matthew Frank 3 minute read Preview
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‘She’s all of us’: mural illustrates ties between Winnipeg and grateful Ukrainian newcomers

Matthew Frank 3 minute read Monday, Jun. 9, 2025

Blue and yellow ribbons wrapping around the city’s skyline show the deep connection between Ukraine and Manitoba in a new mural.

Take Pride Winnipeg, a downtown non-profit that seeks to clean up and inspire civic pride, unveiled its newest mural, titled “Pray for Ukraine” in the Exchange District on Monday.

It pictures a Ukrainian woman in traditional clothing stoically gazing into the distance as butterflies and a dove — which symbolize hope, peace and rebirth — flutter around the Esplanade Riel and Canadian Museum for Human Rights.

The installation at Exchange District BIZ at 492 Main St. was painted by Jennifer Mosienko, who’s worked on more than 40 murals across the city.

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Monday, Jun. 9, 2025

Judge wrestles with far-reaching remedy proposals in US antitrust case against Google

Michael Liedtke And Alan Suderman, The Associated Press 5 minute read Preview

Judge wrestles with far-reaching remedy proposals in US antitrust case against Google

Michael Liedtke And Alan Suderman, The Associated Press 5 minute read Saturday, Sep. 20, 2025

WASHINGTON (AP) — The fate and fortunes of one of the world’s most powerful tech companies now sit in the hands of a U.S. judge wrestling with whether to impose far-reaching changes upon Google in the wake of its dominant search engine being declared an illegal monopoly.

U.S. District Judge Amit Mehta heard closing arguments Friday from Justice Department lawyers who argued that a radical shake-up is needed to promote a free and fair market. Their proposed remedies include a ban on Google paying to lock its search engine in as the default on smart devices and an order requiring the company to sell its Chrome browser.

Google’s legal team argued that only minor concessions are needed and urged Mehta not to unduly punish the company with a harsh ruling that could squelch future innovations. Google also argued that upheaval triggered by advances in artificial intelligence already is reshaping the search landscape, as conversational search options are rolling out from AI startups that are hoping to use the Department of Justice’s four-and-half-year-old case to gain the upper hand in the next technological frontier.

It was an argument that Mehta appeared to give serious consideration as he marveled at the speed at which the AI industry was growing. He also indicated he was still undecided on how much AI’s potential to shake up the search market should be incorporated in his forthcoming ruling. “This is what I’ve been struggling with,” Mehta said.

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Saturday, Sep. 20, 2025

Cohere asks U.S. court to toss complaint from media alleging copyright infringement

Tara Deschamps, The Canadian Press 3 minute read Preview

Cohere asks U.S. court to toss complaint from media alleging copyright infringement

Tara Deschamps, The Canadian Press 3 minute read Saturday, Sep. 20, 2025

TORONTO - Cohere is asking a U.S. court to throw out complaints from media outlets that have accused the artificial intelligence company of infringing on their copyright.

In a dismissal motion filed in a New York court on Thursday, Cohere accused publishers including the Toronto Star, Condé Nast, McClatchy, Forbes Media and Guardian News of deliberately using its software to "manufacture a case."

The Toronto-based company said the outlets must have "stylized" prompts they entered into Cohere's software to elicit portions of their own work, which sometimes included inaccuracies.

It argued nothing in the complaint filed by the outlets suggests that any real customer has ever used the company's software to infringe on the publisher's copyright.

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Saturday, Sep. 20, 2025

Increasingly sophisticated deepfake AI-generated political ads threaten to unravel Canada’s social order

Jen Zoratti 12 minute read Preview

Increasingly sophisticated deepfake AI-generated political ads threaten to unravel Canada’s social order

Jen Zoratti 12 minute read Friday, Apr. 25, 2025

Increasingly sophisticated deepfake AI-generated internet political ads threaten to unravel Canada’s social order, experts warn, pointing to the successful war on truth U.S. President Donald Trump is waging south of the border.

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Friday, Apr. 25, 2025

Despite ease of digital media, candidates still rely on old-fashioned campaign lawn signs

Malak Abas 10 minute read Preview

Despite ease of digital media, candidates still rely on old-fashioned campaign lawn signs

Malak Abas 10 minute read Tuesday, Apr. 22, 2025

When the federal election was called last month, candidates across Canada quickly arranged to have lawn signs printed and placed in willing supporters’ yards. Does all of the the planning, care and consideration that go into such an old-fashioned aspect of the democratic process pay off in the end?

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Tuesday, Apr. 22, 2025

Winnipeg TV content delivery firm Taiv acquires potential Ontario rival Local Reach

Aaron Epp 5 minute read Preview

Winnipeg TV content delivery firm Taiv acquires potential Ontario rival Local Reach

Aaron Epp 5 minute read Tuesday, Mar. 25, 2025

A Winnipeg advertising technology company is one step closer to launching its product in Canada after acquiring a startup based in Kingston, Ont.

Taiv Inc. purchased Local Reach in a deal that closed last month. The terms of the deal were not disclosed.

Local Reach co-founders Evan Ferreira and Joseph Liao, who created the startup while studying at Queen’s University in Kingston, will move to Winnipeg and join Taiv’s staff. Taiv acquired some of the startup’s tech as part of the cash-and-stock transaction.

It’s Taiv’s first acquisition and a big milestone for the six-year-old company, according to co-founder and CEO Noah Palansky.

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Tuesday, Mar. 25, 2025

Study shows importance of local news

Aaron Epp 5 minute read Preview

Study shows importance of local news

Aaron Epp 5 minute read Tuesday, Feb. 11, 2025

A new study shows the importance of local news to community knowledge, connections and democracy in small and mid-sized Canadian communities.

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Tuesday, Feb. 11, 2025
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Crave introduces ad tiers, including $9.99 plan

The Canadian Press 2 minute read Preview
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Crave introduces ad tiers, including $9.99 plan

The Canadian Press 2 minute read Saturday, Sep. 20, 2025

TORONTO - Crave is introducing two ad-supported tiers that each shave $5 or $10 off the monthly subscription fee.

Bell Media says its new Crave Basic with Ads costs $9.99/month, while Crave Standard with Ads costs $14.99/month. An unchanged ad-free option remains at $19.99/month, and is renamed Crave Premium Ad-Free.

Viewers can watch most shows and movies, including HBO and Max originals, on the ad-supported plans. About one per cent of titles won't be available due to licensing restrictions.

Ads will be 15 or 30 seconds long, totalling about five minutes per hour, and appear before and during some episodes and films.

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Saturday, Sep. 20, 2025