Engagement tactics and effects
Please review each article prior to use: grade-level applicability and curricular alignment might not be obvious from the headline alone.
Tools we use to determine what to trust
5 minute read Thursday, Dec. 11, 2025I rarely use Facebook, but I recently took a brief look. I was reminded how annoying it is when I was presented with numerous posts, photos and videos from people I don’t know. One caught my attention. It was a video of three adult male moose, all with huge antlers, attacking a colourfully decorated bus. Could the video possibly be real?
Curiously, it reminded me of a sentence in the memorandum of understanding between Prime Minister Mark Carney and Alberta Premier Danielle Smith. It says, “Canada and Alberta remain committed to achieving net zero greenhouse gas emissions by 2050.” Is that a true statement?
How can I know if either is true? For the moose video, I could try examining it carefully for oddities. For the politicians’ assertion, I could delve into their past statements about climate change. But that’s rather impractical. Given the deluge of information I encounter every day, I couldn’t possibly research every statement to check its veracity. What should I do?
I could use a common tactic. I could rely on shortcuts.
‘We’re going up, up, up’: K-pop dominated Canada’s YouTube viewing trends in 2025
2 minute read Preview Wednesday, Dec. 3, 2025Scams, threats and fake opportunities: stay sharp
4 minute read Preview Tuesday, Nov. 25, 2025Influencers have more reach on 5 major platforms than news media, politicians: report
5 minute read Preview Friday, Nov. 14, 2025Winnipeg students develop critical aptitude essential for navigating media landscape
14 minute read Preview Friday, Oct. 31, 2025When the internet first arrived in the mid-1990s, it screeched. Literally.
It screamed its way into our homes through the telephone lines, a metallic cry that sounded like the future forcing its way through. We waited through the static, convinced that life was about to get easier. People said it would save us time, let us work from home and give us more hours with our families.
No one mentioned that it would also move into our bedrooms, our pockets and our dreams. No one could have imagined that it would change how we fight, how we march, how we plead for justice. That the fight for justice itself would become a digital labyrinth where truth moves slowly and attention moves fast.
Back then, when a heroine from a popular early-2000s television show was dumped with nothing but a handwritten note, it became a cultural tragedy. There was nothing noble about writing your cowardice on a Post-it. A few years later, a company fired hundreds by email and it made national news. Today, we “quietly quit” through apps without blinking, edit our grief into reels, add the music the app suggests and call it closure.
Algorithms of hate and the digital divide
5 minute read Friday, Sep. 26, 2025If recent events are any indication, it has become clear that the current use of technology has driven a wedge between people like never before.
The polarization of ideas, perspectives, ideologies, politics, identities, cultures, and other differences that are expected and should be celebrated in diverse and dynamic societies has resulted in an undercurrent of fear of the other, fuelled by media that reinforce our own beliefs and disavow others, the consequences of which are felt by a generation who more often is fed by and fed to an algorithm.
Imagine you are watching television and have a wide selection of channels to choose from: sports, news, cooking, mystery, sci-fi, the usual variety of channels. You decide to watch the golf channel for a while because you like golf. When you are done you go to the channel guide and discover that all your channels have changed to golf channels. Weird, but I like golf.
You go to the library. It has a great selection of thousands of books from all genres. You like mystery novels and pick one off the shelf to borrow. As you look up after reading the back cover, all the books in the library have changed to mystery novels. Mysterious, indeed.