FACT FOCUS: Norway brought its own food to the World Cup. But not because it distrusts US products

Advertisement

Advertise with us

As Norway excels in its first World Cup appearance since 1998, false claims about what the team is eating are also grabbing attention online.

Read this article for free:


or

Already have an account? Log in here »

To continue reading, please subscribe:

Subscribe and receive a limited-edition Free Press branded hat or tote.

Digital Subscription

One year of digital access for only $205*

  • Enjoy unlimited reading on winnipegfreepress.com
  • Read the E-Edition, our digital replica newspaper
  • Access News Break, our award-winning app
  • Play interactive puzzles

*First annual payment billed as $205.00 + GST for one year. This annual subscription will automatically renew at $233.00 + GST every 52 weeks (10% off the regular annual price of $259.35). Offer available to new and qualified returning subscribers only. Cancel any time.

To continue reading, please subscribe:

Add Free Press access to your Brandon Sun subscription for only an additional

$1 for the first 4 weeks*

  • Enjoy unlimited reading on winnipegfreepress.com
  • Read the E-Edition, our digital replica newspaper
  • Access News Break, our award-winning app
  • Play interactive puzzles
Start now

*Your next Brandon Sun subscription payment will increase by $1.00 and you will be charged $17.95 plus GST for four weeks. After four weeks, your payment will increase to $24.95 plus GST every four weeks.

As Norway excels in its first World Cup appearance since 1998, false claims about what the team is eating are also grabbing attention online.

The allegations focus on the quality of American food — more specifically, that the Norwegians distrust it so much that they brought food from home to avoid eating it. Norway’s team is based in Greensboro, North Carolina, for the duration of the 2026 tournament, which is being co-hosted by the U.S., Canada and Mexico.

It’s true that the team shipped certain products from Norway for the World Cup, but the reason has nothing to do with concerns about quality.

Norwegian players Erling Haaland, left, Alexander Soerloth (7), Kristoffer Ajer (3) and teammates celebrate after defeating Senegal in a World Cup Group I soccer match in East Rutherford, N.J., near New York, Monday, June 22, 2026. (AP Photo/Yuki Iwamura)
Norwegian players Erling Haaland, left, Alexander Soerloth (7), Kristoffer Ajer (3) and teammates celebrate after defeating Senegal in a World Cup Group I soccer match in East Rutherford, N.J., near New York, Monday, June 22, 2026. (AP Photo/Yuki Iwamura)

Here’s a closer look at the facts.

CLAIM: The Norwegian men’s national soccer team brought its own food to the 2026 World Cup because it doesn’t trust the quality of food in the U.S.

THE FACTS: This is false. The team brought some products from Norway to maintain consistency in players’ diets and provide a taste of home, according to its head chef Aron Espeland. Other ingredients have been sourced locally. Nutrition experts say that such a practice is common among elite athletes who play internationally.

“When athletes are competing at the highest level, consistency is important,” Espeland said. “The players are used to certain products and flavors, and familiar foods can contribute both to nutrition and overall well-being during a demanding competition.”

He continued: “Overall, the experience of cooking for the team in the U.S. has been excellent. We have had access to high-quality local ingredients, and our approach has been to combine those with a selection of Norwegian products that help create continuity and a sense of home for the players during the tournament.”

Many of the claims spreading online say the team brought in 1,000 kilograms (2,200 pounds) of food from Norway for the World Cup. Espeland confirmed that the amount is actually about 580 kilograms (1,276 pounds). That consists of 300 kilograms (660 pounds) of Norwegian salmon and trout, 100 kilograms (220 pounds) of halibut, 80 kilograms (176 pounds) of Norwegian brown cheese, and 100 kilograms (220 pounds) of Jarlsberg cheese.

The team, whose support staff includes three chefs, did not bring oranges from Norway, despite social media posts claiming otherwise. Espeland said that players are served freshly squeezed orange juice every morning, made from oranges sourced locally in the U.S.

Plenty of other teams travel with their own chef and have taken their own food to past World Cups. For example, Argentina and Uruguay each brought thousands of pounds of meat to Qatar in 2022. The U.S. squad traveled to Brazil in 2014 with oatmeal, Cheerios, peanut butter and A1 Steak Sauce.

Such practices are not unusual for elite athletes who compete in different countries, according to experts. The reasons include maintaining routine and consistency, reducing risk of adverse reactions, providing cultural familiarity and accommodating personal preferences.

“Interpreting this practice as a lack of trust in the host nation’s food system misunderstands the purpose of high-performance nutrition,” said Rafaela G. Feresin, an associate professor of nutrition at Georgia State University. “The goal is not to evaluate local food quality; it is to eliminate unnecessary variability during competition. Bringing a chef and familiar ingredients to a major tournament is standard, performance-driven logistics.”

Amy Goodson, a sports dietitian who has worked with professional teams including the Dallas Cowboys and the Texas Rangers, explained that bringing food to international competitions is more about “control, consistency, and performance” rather than distrust.

“Nutrition is a performance variable at the World Cup level,” she said. “These athletes train, travel, and compete with elite intensity, often multiple times in a short window, while managing weather and time zone changes. What they eat directly impacts energy availability, hydration status, recovery, immune function, and even decision-making on the field. When margins are razor thin, fueling consistency becomes critical.” ___

Find AP Fact Checks here: https://apnews.com/APFactCheck.

Report Error Submit a Tip

More Stories

Fraser Institute report places Manitoba near bottom of all provinces, states in productivity, income advancement

Gabrielle Piché 5 minute read Preview

Fraser Institute report places Manitoba near bottom of all provinces, states in productivity, income advancement

Gabrielle Piché 5 minute read Yesterday at 8:01 PM CDT

Manitoba trails behind most Canadian provinces and American states in economic well-being, according to a new study.

The Fraser Institute, a right-leaning think tank, compared provinces’ and U.S. states’ GDP per person, among other economic measures, in a report released Thursday.

It places Manitoba 56th of 60 jurisdictions. Most provinces and every state except Mississippi had a higher GDP per person in 2024 than Manitoba, the Fraser Institute calculated.

It used data from Statistics Canada and the United States Census Bureau.

Read
Yesterday at 8:01 PM CDT

Manitoba worker dead after fall from roof

Matthew Frank 3 minute read Updated: Yesterday at 5:56 PM CDT

The province is investigating after a worker died on the job after falling off a roof last month.

The worker, who was employed by Winnipeg-based Pristine Roofing & Siding, was critically injured on Sept. 22 after falling from a roof during a residential re-roofing project in the Rural Municipality of St. Andrews, a provincial spokesperson said in an email.

The man later died.

The investigation is ongoing, and no other information will be provided, the spokesperson said Thursday.

Province to fund livestock cop to cut down on theft

Connor McDowell 3 minute read Preview

Province to fund livestock cop to cut down on theft

Connor McDowell 3 minute read Updated: Yesterday at 1:08 PM CDT

BRANDON — The Manitoba government will fund a new RCMP position dedicated to investigating livestock theft.

The province made the announcement Thursday.

Agriculture Minister Ron Kostyshyn said the investigative role will fill a pressing need.

“Personally speaking, I think this has been a long time waiting for this to come to reality,” the Dauphin MLA said Wednesday. “We are doing a great thing for the industry.”

Read
Updated: Yesterday at 1:08 PM CDT

Other cities build rapid transit, while we wait

Ken Klassen 4 minute read Preview

Other cities build rapid transit, while we wait

Ken Klassen 4 minute read 2:00 AM CDT

Winnipeg’s civic election campaign has produced no shortage of promises to improve transit safety and fix problems with the new network. Those issues are real and urgent. But they should not distract from a larger failure — while other Canadian urban regions secure billions in federal support to transform their transit systems, Winnipeg is falling further behind.

Read
2:00 AM CDT

‘Please excuse us from writing these notes …’

Editorial 4 minute read Preview

‘Please excuse us from writing these notes …’

Editorial 4 minute read 2:01 AM CDT

It’s a common-sense prescription for the health-care system. The only wonder is that it took so long to happen.

Read
2:01 AM CDT

Alberta’s gopher museum closed until further notice as owners find new facility

Daniela Germano, The Canadian Press 3 minute read Preview

Alberta’s gopher museum closed until further notice as owners find new facility

Daniela Germano, The Canadian Press 3 minute read Tuesday, Oct. 6, 2026

A quirky Alberta roadside attraction that has delighted travellers for decades with its stuffed rodents in tiny costumes is closed until further notice. 

The World Famous Gopher Hole Museum, located in Torrington, a hamlet about 120 kilometres north of Calgary, made the announcement online earlier this week.

Laural Kurta, museum director, said she was forced to close the doors because the two historical buildings that house the exhibits need to be replaced. 

"We have done every patch repair, staple, spackle, everything we could possibly do, and it is just at its end," Kurta said in an interview Tuesday. 

Read
Tuesday, Oct. 6, 2026