Beer snakes are out, so wear a T-shirt

Hey there, time traveller!
This article was published 14/08/2010 (5840 days ago), so information in it may no longer be current.

See that snake at Canad Inns Stadium Friday night? That’s not a security threat, that’s just a little entrepreneurial spirit slithering in.

On Friday, hours before the Winnipeg Blue Bombers faced the Hamilton Tiger-Cats, local business owner Cory Sinclair unveiled his new line of Save the Beer Snake T-shirts, especially designed for the stadium’s party-hearty Section S faithful who first constructed the headline-grabbing, Bomber brass-riling plastic cup creature last month.

"The feedback has been incredible," Sinclair said on Friday afternoon, his phones ringing off the hook with calls from cup-snake connoisseurs. "People have been coming into the store all day for it. It’s on Twitter, it’s on Facebook, it’s on the radio stations. We really just started advertising, so let’s hope it catches on."

The white T-shirts, which feature an undulating beer-cup design and are stamped with an "endangered species" logo and a shout-out to Section S, are the brainchild of a couple of Sinclair’s friends who were miffed by Bomber management’s decision to ban cup-stacking from the stands.

Although Bomber-fan Sinclair doesn’t normally sit in Section S and hastens to add he isn’t in favour of the first snake’s cup-tossing demise, he found himself fascinated with the idea of marketing a beer-snake T-shirt dedicated to his pals’ section.

A few doodles and one professional design later, he’s thrilled with the product, which sells for $20 at his Wellington Avenue shop, Sinclair Fashions.

The shirts can also be ordered by calling 791-4129.

The shop has 500 T-shirts in stock, Sinclair said, but can make more "at the blink of an eye."

"It’s kind of a pride thing," laughed Sinclair, who planned to sit in Section S for Friday night’s game. "Let’s try to make a white-out in Section S!"

melissa.martin@freepress.mb.ca

Melissa Martin
Reporter-at-large

Melissa Martin reports and opines for the Winnipeg Free Press.

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